Tata Power Trust signs MoU with NIEPID to launch India Neurodiversity Platform under Pay Autention initiative at National Purple Fest

Chandigarh, 29^th February, 2024: Tata Power Community Development Trust (TPCDT), the CSR arm of Tata Power renowned for its commitment to community development, has signed a Memorandum of Understanding (MoU) with the National Institute for the Empowerment of Persons with Intellectual Disabilities (NIEPID), under the aegis of MSJE. The collaboration marks the launch and pilot-testing and of an innovative digital Neurodiversity Platform, unveiled at the National Purple Fest held at Rashtrapati Bhawan, Delhi, on February 26, 2024. Developed under the Pay Autention initiative and implemented by Tata Elxsi, this platform, co-curated by NIEPID and TPCDT, serves as an integrated hub for neurodiversity support in India.

Recognizing the prevalence of Autism Spectrum affecting 1 in 100 children, the Pay Autention initiative addresses the critical need for a comprehensive support ecosystem. As per 2021 Rehabilitation Council of India report there are only 1.2 lakh special educators in India; largely concentrated in 8 states, resulting in a ratio of 1:167 special educators to children, leading to a large gap in support ecosystem. Pay Autention brings together diverse stakeholders, bridging awareness & access gaps in families, institutions, regions, resources, technology, and expert networks. The digital platform, a key component of the Pay Autention initiative, aims to interconnect and amplify the reach of special centers, professionals, and institutions for parents, caregivers, public workers, volunteers, and individuals. It envisions transformation of early diagnosis and care through deeper engagement with community initiatives and working jointly with the government, promote new practices and global interface in the space. The platform to be launched by March 24, will complete pilot testing with 5000 users by August 24. Post which the platform will be open for public use.

“As a part of GOI’s thrust on Public-Private-Partnerships, we are delighted to collaborate with the Tata Power Trust to introduce the pioneering India Neurodiversity Platform. This phygital initiative aims to facilitate early diagnosis, home care and helpline for the neurodiverse; leveraging digital technology and enabling outreach and accessibility across geographies. With Tata Group’s values in volunteering and philanthropy, I’m optimistic that this endeavor will grow into a broader synergy for inclusivity – both in society and industry.” said Mr. Rajesh Aggarwal, Secretary, Department of Empowerment of Persons with Disabilities, Ministry of Social Justice and Empowerment

Reiterating Tata Power’s philosophy, Mr. Himal Tewari, CHRO, and Chief – CSR & Sustainability, shared, “Tata Power is honored to be a part of the National Purple Fest, in continuation of the work we are doing to further inclusivity with specific focus on neuro-diversity. Tata Power Trust’s partnership with NIEPID under the aegis of MSJE to launch India Neurodiverstiy Platform marks a significant leap in the journey to bridge access gaps and foster supportive ecosystems for all. We have been building our “ Pay Autention” program and hope with this platform, it will reach scale and larger impact to those who need it the most. At Tata Power, we enable environments within and across our communities for diverse individuals to help them maximize their abilities, thrive and contribute meaningfully to society.”

Since its 2022 launch by Mr. N Chandrasekharan, Tata Group Chairman and Dr. Praveer Sinha, CEO& MD, Tata Power, the ‘Pay Autention’ initiative has trained over 2000 public workers, 300 caregivers, and practitioners. Additionally, 10,000 citizens and volunteers have been reached through street plays, videos, and workshops. The web portal and toll-free helpline (18002099488) provide nationwide access to high-quality home care learning material and live support. Currently, Pay Autention connects over 250 NGOs, corporates, and government bodies in neurodiversity, offering services to numerous children.

At Amrit Udhyan, The National Purple Fest, TPCDT engaged with 10,000 participants raising awareness on neurodiversity. The fest featured diverse activities empowering individuals with disabilities. Tata Power’s Pay Autention stall provided a holistic sensory experience with activities like sensory walls, music therapy, Lego play, and doodling art corners. The event also highlighted Tata Power’s Adhikaar initiative, focused on disseminating information about disability schemes.

During the fest, Tata Power, with Pay Autention partners Sunday Bricks, and Victory Arts Foundation, organized sessions including dance, movement therapy, flash mobs, and street plays. Workshops on planting and ceramic-making, in collaboration with NASEOH, INDIA, drew large participation. The event also saw attendance from students and ANM partners from Pay Autention supported grassroot regions like Ahmednagar, Tirunalveli and Jamshedpur along with representatives from Tata Group companies including Air India, Croma, Titan, IHCL promoting empowerment, inclusivity, and diversity.

NPCI International and EurobankSign MoU in View of Forming a Strategic Alliance on Foreign Inward Remittances

Chandigarh, February 29, 2024: NPCI International Payments Limited (NIPL), a subsidiary of National Payments Corporation of India (NPCI), and Eurobank S.A., a leading Greek bank, have signed a Memorandum of Understanding (MoU) towards enhancing cross-border payments using UPI rails. This agreement is aimed at revolutionizing the process of international money transfers, with a specific focus on streamlining remittances from Greece to India.

The MoU was signed at Embassy of Greece in New Delhi by Mr Ritesh Shukla, CEO of NIPL, and Mr Fokion Karavias, CEO of Eurobank, in the presence of Mr Kostas Fragogiannis, Deputy Minister of Foreign Affairs of Greece, Ms Maira Myrogianni, Secretary General for International Economic Affairs of Greece and Chairperson, Enterprise Greece, and Mr Sanjay Tugnait, President and CEO of Fairfax Digital Services.

The signing of MoU lays foundation for a strategic alliance wherein both parties shall interface with each other as a point of contact for enabling Foreign Inward Remittance transactions from Greece to India. They shall also manage fund settlement, reconciliation, and dispute resolutions in their respective jurisdictions. This initiative shall position Greece as one of the first European countries to enable the Indian diaspora residing in the country to undertake quick and seamless remittances to India using UPI rails.

Fokion Karavias, CEO of Eurobank, said: “We are excited about the prospect of cooperating with NPCI International to leverage its pioneering UPI technology in payments from Greece to India. UPI remittances will be particularly useful to the Indian community in Greece. A strategic alliance with NPCI International is also fully in line with Eurobank’s strategic commitment to becoming the bank of choice for Indian businesses seeking to establish themselves in Greece or in Cyprus, as an entry point for their EU franchise. I would like to thank Sanjay for connecting us with NPCI International and for advising Eurobank towards the conclusion of this MoU.”

Ritesh Shukla, CEO of NIPL, said: “This strategic alliance with Eurobank marks a significant milestone in the expansion of payment technologies built in India beyond our borders. It showcases the versatility and strength of UPI within the international financial landscape, paving the way for strengthening India-Greece economic ties through enhanced remittance flows. Moreover, it underscores our commitment to innovation and customer-centric solutions, setting a new standard for international payment systems and reinforcing our vision for a more connected and financially inclusive world.”

Pidilite Announces Launch of Fevikwik Gel with a Quirky Ad Campaign

~ Naya Fevikwik Gel – Galti sudharneka mauka de ~

Chandigarh, 29 February, 2024:Pidilite Industries Limited, a leading manufacturer of adhesives, sealants, construction chemicals, and craftsmen products, announced the launch of a new campaign “Galti Sudharne ka Mauka De”, for its latest variant Fevikwik Gel. The film emphasizes that small mistakes can be promptly rectified, highlighting the product’s effectiveness in real-life situations.

The film opens with a handyman diligently affixing an ‘M’ (Male) signboard onto the door of an office washroom using Fevikwik Gel. As soon as the handyman affixes the board, a man hurries down the corridor towards the same washroom, clearly in urgent need. And as he reaches for the door handle, it swings open, and surprisingly a woman exits the washroom, creating a state of embarrassment. Sensing the mistake, in a swift motion, the handyman turns the ‘M’ upside down to a ‘W’ and heaves a sigh of relief. The tagline appears: “Naya Fevikwik Gel. Galti sudharne ka mauka de”

Says, Manish Dubey, Chief Marketing Officer, Pidilite Industries Ltd.“Fevikwik dominates the instant repair category to the extent that it is the only brand people think of when it comes to repairing broken items. However, we recognized that in some cases, repairers need a few more seconds to readjust the pieces for a perfect outcome. This realization prompted the development of Fevikwik Gel. Our new Fevikwik Gel represents a significant advancement in the instant repair category. The campaign, employing trademark Pidilite humour and real-world situation, illustrates how Fevikwik Gel streamlines the repair process by facilitating swift corrections and enables users to approach any repair or adhesion task with ease and confidence.”

Fevikwik Gel, through its thicker, non-drip formulation gives users complete control over the application process. The formulation allows consumers to use it in situations which need very precise application along with some additional setting time.

Says Piyush Pandey, Chief Advisor, Ogilvy India, “Pidilite is a forever innovative company. This time the innovation is with Fevikwik Gel. The Gel gives you that little extra time that you require for adjusting before permanently fixing. The Fevikwik team at Ogilvy & Pidilite found it to be another great opportunity to communicate product benefits in Pidilite style which leaves a smile on your face.”

Fevikwik Gel’s new TVC is part of its broader marketing strategy, which includes digital campaigns, social media promotions, and other advertising initiatives. The company aims to reach a wider audience and showcase the benefits of its high-performance adhesive.

ICICI Prudential Life Insurance maintains industry-leading claim settlement ratio for the third quarter of fiscal 2024

ICICI Prudential Life Insurance maintains industry-leading claim settlement ratio for the third quarter of fiscal 2024

Chandigarh, February 29, 2024: Life insurance is an essential component of financial planning, providing financial security to the family and/or dependents. It is a promise made by the company to ensure the financial well-being of the family in case of untimely demise of the policyholder. It is a tool to alleviate the financial distress caused by the loss of a loved one.

Claims are the moment of truth for the industry and therefore one must purchase a policy from a brand they trust. Evaluating the claims settlement ratio and the average time taken to settle a claim can be a good indicator of a customer-friendly life insurer. The turnaround time too is critical as it ensures that the beneficiaries receive the claim proceeds quickly.

However, the onus does not squarely lie with the insurance company. Customers also shoulder the responsibility of truthfully disclosing all material information at the time of purchase, this ensures a quick and hassle-free claims experience for the nominees.

As mandated by regulations, life insurers declare their claim settlement ratios on a quarterly basis. After all individuals buy life insurance to ensure their dependents are financially secure in case of any eventuality.

The chart below depicts the claims settlement ratio of a few life insurance companies.

Notably, ICICI Prudential Life Insurance has a consistent claim settlement ratio track record, featuring a noteworthy 98.6% claims settlement ratio for the initial nine months of FY2024.

Consistency in the claim settlement ratio is important as it provides peace of mind to the policyholder that his/her family will not be financially vulnerable when they are not around.

The claim settlement ratio of ICICI Prudential Life in Q1-FY2024 was 98.10%, Q2-FY2024 was 98.14% and Q3-FY2024 the ratio stood at 98.52%. Notably, the average claim settlement turnaround time for non-investigated claims was only 1.3 days for nine months ended December 2023 after submission of all relevant documents.

ICICI Prudential Life also has a ‘Claim For Sure’ service initiative which ensures all eligible death claims are settled in one day after receiving all documents. Should any delay occur in processing a claim under this initiative, ICICI Prudential Life compensates the beneficiary with interest accrued on the claim amount. Furthermore the Company offers home pick-up of claim related documents, apart from enabling its digital touchpoints such as WhatsApp, Mobile App and Website to lodge and track claims to significantly improve customer experience,.

For the first nine months of this fiscal year ICICI Prudential Life settled 3,070 claims under ‘Claim For Sure’ amounting to Rs 214.70 crore. Also, a significant majority of claims are electronically settled ensuring the beneficiaries have virtually immediate access to the claim proceeds.

By examining these and other metrics, prospective customers can gain a more comprehensive understanding of the life insurance company’s financial strength, operational excellence, and commitment to serving its policyholders – all essential factors to consider while buying life insurance.

Mahindra Finance and Manipal Academy of BFSI launch ‘Prarambh’, first of its kind women-centric programme

· ‘Prarambh’ to encourage women for careers in financial services sector

· Facilities to include mediclaim, wellness policies, and maternity benefits

Chandigarh, 29^th February 2024: Mahindra & Mahindra Financial Services Limited (MMFSL), part of the Mahindra Group and one of India’s leading Non-Banking Finance Companies, announced a strategic partnership with Manipal Academy of BFSI, a leading hiring and training institute for BFSI careers. This partnership will offer a specialized business training programme called ‘Prarambh’ exclusively for women candidates.

‘Prarambh’ is curated to provide women candidates with a pathway to careers in the financial services sector and empower them with necessary skillset for career progression. It would start with the role of Business Executive while providing industry-standard remuneration.

The selected candidates will undergo a 30-day online certification course, crafted by the institute, focusing on key aspects of sales and finance. A total of 40 candidates from the first batch (started on 5^thFebruary 2024) will receive a certification in sales from Manipal Academy of BFSI upon completion.

Manish Sinha, CHRO, Mahindra Finance, said, “At Mahindra Finance, we prioritise Diversity, Equity and Inclusion as key enablers for our success. We believe in creating equitable opportunities for women in our organisation to help build successful careers with us. In this regard we are pleased to announce our partnership with Manipal Academy of BFSI to empower women at the workplace. This initiative underscores our commitment to foster a landscape where women can thrive and achieve their potential.”

Mr. Robin Bhowmik, Chief Business Officer Manipal Academy of BFSI said, “: At Manipal Academy of BFSI, we recognize the immense potential that women bring to the table in the BFSI domain. Our women-only training batch is a strategic move to harness that potential building a diverse and inclusive workforce. Prarambh is a significant step towards building a stronger Diversity ratio at Mahindra Finance, it will contribute to create a more equitable workplace. By tailoring our training specifically to the needs and strengths of female candidates, we will not only increase our women hires but also set them up for success.”

The eligibility criteria for applicants include being a graduate, aged 28 years or below, with a minimum of 50% marks in the 10^th, 12^th, and graduation courses. The candidates can register online followed by a written test for verbal, analytical & numerical ability, written English, and a listening comprehension test. This would be followed by an online panel interview with both teams and candidates clearing both steps would receive a Provisional Offer Letter (POL).

The selection process for the next batch will commence from June 2024. The enrolment fee for the programme is Rs. 42,000/- + taxes and the job benefits include a group mediclaim policy of up to Rs. 3.5 lacs, several maternity benefits, women’s wellness policies, women’s travel and accommodation privileges, and many other perks.

The prospective candidate, through this programme will acquire comprehensive knowledge of their job, and the company’s business operations. In addition, they will also develop insights into industry trends, enabling them to stay ahead of the curve. The programme will focus on enhancing participants’ communication skills, including engaging with customers and building relationships.

Mahindra Finance plans to consistently recruit more women this year through the ‘Prarambh’ scheme. They aim to further boost women’s workforce representation and redefine societal paradigms on gender-based limitations which are considered unconventional careers for women.

For more information on ‘Prarambh’ programme and the application details, please visit the link –https://www.mahindrafinance.com/careers/partnerships

ACCA India Felicitates New Members and Global Rank Holders

The ceremony witnessed the participation of Member of Parliament Dr Amar Patnaik, Former Finance & Economic Affairs Secy Mr Subhash Chandra Garg and Vice President of ACCA Melanie Proffitt

Chandigarh, February 28, 2024: ACCA (the Association of Chartered Certified Accountants), the global body for professional accountants, hosted its New Member Ceremony to felicitate its 588 new members. The event brought together industry leaders, new ACCA members, fellows, and ACCA’s global rank holders to explore and discuss the theme ‘Sustainability and Technology – Shaping the Future of Accountancy and Finance.’

The ceremony commenced with a keynote speech by Melanie Proffitt, Vice President of ACCA. Addressing the gathering, Proffitt said, “I’m often asked what’s so special about ACCA. My answer is always the same; it’s simple and you can sum it up in ACCA’s three Ps. They are: Purpose, People and Professionalism. As members, we are dedicated to pursuing careers with a richer meaning and greater personal reward. Working with a purpose sustains you, motivates you, inspires you, and keeps you fresh, energetic, and sharp. ACCA’s genius lies in its foundation’s grand aim of uniting accountants to serve as a force for public good, a vision that remains our guiding light. The concept of the public good takes many forms, and I know that you will find the best way to contribute in your own life and career.”

ACCA, which has been championing for the accountancy profession to work towards a sustainable future, also hosted a panel discussion on the topic of “Sustainability and Technology – Shaping the Future of Accountancy and Finance.” Panellists included Dr. Amar Patnaik, Hon’ble Member of Parliament, Rajya Sabha; Mr. Subhash Chandra Garg, Former Finance and Economic Affairs Secretary, Government of India; and Melanie Proffitt. The discussion was moderated by Md. Sajid Khan, Director – India at ACCA.

Dr. Amar Patnaik, Hon’ble Member of Parliament, Rajya Sabha said “The issue of sustainability is pervasive. This concept has to be a part and parcel of the profession of accountancy and finance. The most important thing is to recognize where the points of carbon emissions are taking place, and then you have to measure, account, report, and verify it. I think that’s an area where no company or organization, including the government, can move ahead unless finance and accounting professionals are made a part of the particular exercise of measurement, reporting, and evaluation. I am looking forward to a time when, because of the National Carbon Accounting System, people will not only be talking about the economic GDP but also be discussing the carbon GDP, wherein a green pathway to growth will be laid out. And all this would not be possible without the support of finance professionals.”

In the discussion, Mr. Subhash Chandra Garg, Former Finance and Economic Affairs Secretary, Government of Indiamentioned, “Accounting and finance functions are expected to evolve in times to come. From an accounting perspective, in my view, the way the accounting profession has evolved over the past 100 years or so is primarily to capture the financial value of the goods and services produced in the economy. Unfortunately, the side effects or by-products of the production system were not accounted for, which are now recognized as sustainability and ESG. Companies were simply emitting carbon into the atmosphere or through their drains, or by air or water. There was no responsibility on the companies to pay for that or to reduce it. Therefore, the accountants were also not accounting for it. In my understanding, no professional body ever bothered that accounting should include these environmental aspects. For this reason, professional bodies should mainstream the accounting of the environmental side of it.”

During the event, ACCA also launched its research paper titled ‘Founder’s Guide to Start-Ups, Role of Accountancy and Finance’. Prof. R. Narayanaswamy, Member of the National Financial Reporting Authority (NFRA) and Finance Faculty at IIM Bangalore, delivered a special address on the role of accountants to boost entrepreneurship.

He said, “Accounting systems and budgets are crucial for every business, especially for new ventures that have a low margin for error in cash management, capital planning, product pricing, or capital budgeting. No accounting propriety is possible if the CFO compromises on ethics.”

Fellowship status, which is the highest achievement awarded to ACCA members after five years of continuous membership and Continuous Professional Development (CPD) compliance, was also conferred upon a few ACCA members during the ceremony.

Bharat Petroleum introduces Olympic Champion Neeraj Chopra as Brand Ambassador for Premium Petrol ‘Speed’

Chandigarh, 28^th February, 2024:Bharat Petroleum Corporation Limited (BPCL), a leading Fortune 500 Maharatna Energy Conglomerate, is pleased to introduce Olympic and World Javelin Champion Neeraj Chopra as the brand ambassador for their Premium Petrol ‘Speed’.

Neeraj Chopra, with his stellar achievements in athletics, epitomizes the essence of winning, performance, and success. His role model status, exceptional journey and unparalleled accomplishments align seamlessly with the ethos of ‘Speed’, making him the perfect embodiment of the brand’s values.

Shri G. Krishnakumar, Chairman & Managing Director, BPCL, expressed his enthusiasm, stating, “‘Speed’, the hi-performance petrol from Bharat Petroleum personifies peak performance and the thrill of staying ahead each time, every time. Now with bespoke friction modifier technology, your drive fueled by ‘Speed’- not just petrol, is much smoother, delivering accelerated mileage and ensuring peak engine performance. “

We are happy to have Neeraj Chopra, the epitome of performance, efficiency and consistency, embodying the soaring spirit of the aspirational Indian as our brand ambassador for ‘Speed’”.

Echoing similar sentiments, Shri Sukhmal Jain, Director (Marketing), BPCL, emphasized the transformative power of sports and the significance of Neeraj Chopra’s association with Speed. “Sports have always been a catalyst for convergence and inspiration. Neeraj Chopra’s winning spirit and dedication to excellence resonate perfectly with the attributes of ‘Speed’, our next-generation high-performance petrol. Neeraj’s partnership with ‘Speed’ will undoubtedly inspire customers to strive for greatness”.

This collaboration with Neeraj Chopra follows BPCL’s successful alliance with cricketing legend Rahul Dravid, who serves as the brand ambassador for the company’s ‘Pure for Sure’ initiative and range of ‘MAK lubricants’. The association with sports personalities like Neeraj Chopra and legendary Rahul Dravid underscores BPCL’s commitment to quality, authenticity, excellence and trustworthiness.

With a heritage steeped in upholding integrity and bringing innovative solutions, BPCL has consistently distinguished itself as an industry leader. Amidst the dynamic landscape of competition, the company’s steadfast commitment to these values has consistently set it apart. The introduction of Neeraj Chopra as the face of their premium petrol ‘Speed’, reaffirms this commitment, reflecting a shared ethos of maintaining the highest standards of performance and reliability.

Godrej Appliances rides on design innovation- launches wood-finish, nature-inspired ACs & Refrigerators

~ Brand aims to grow its premium segment contribution from 45% to 55% and boost summer growth to 20% with a robust product portfolio

~ Elevates consumer experience through collaboration with Krsnaa Mehta of India Circus for curated accessories & home design guide

Chandigarh, 27^th February 2024: Godrej Appliances, part of Godrej & Boyce, flagship company of the Godrej Group, has launched Eon Vogue, a new series of nature-inspired wood-finish home appliances. The range, comprising advanced Refrigerators and Air Conditioners, offers a unique blend of aesthetics and technology that complements contemporary Indian home décor and lifts it many notches.

According to a survey of Indian households conducted by the brand, over 70% of respondents said they would like to see more options of appliances that suit their home décor better. More than half said they want everything to be well-matched in their homes.

Speaking about the new launch, Kamal Nandi, Business Head and Executive Vice- President at Godrej Appliances, said, “The average age of home ownership has been coming down and is said to be in thirties now, given the increasing disposable incomes and easily accessible loans. These young Indian consumers put in a lot of effort doing up their homes, ensuring everything blends into a coherent design, but face a constraint when it comes to the aesthetics of their appliances versus the décor of their home. Aesthetics is a key purchase driver today, amidst the ongoing wave of premiumization. True to Godrej Appliances’ philosophy of things made thoughtfully, the brand has once again innovated to plug this need gap with its unique one of its kind offering of Nature Inspired, Wood-Finish range of Air Conditioners and Refrigerators – The Godrej Eon Vogue Series. Coupled with other premium launches, the brand aims to up its premium segment contribution from 45% to 55% and boost summer growth to 20% with a robust product portfolio.”

Highlighting the thought behind the design, Kamal Pandit, Head of Design at Godrej Appliances, said, “We observed our rapidly changing cities with large multi-storeyed buildings replacing independent houses andnoticed consumers getting distanced from nature. We also observed how Indian homes exude warmth while appliances operate in a relatively cold space with glass and steel in blacks and silvers. We chose to take inspiration from nature, and came up with natural wood finish appliances in multiple shades, to blend and complement our homes, while keeping the practicality intact. The Eon Vogue series are water, stain, and scratch resistant, easy to clean, and durable.”

To aid consumers in experiencing and adopting the design transformation in their homes, the brand has collaborated with Krsnaa Mehta, Founder and Design Director of India Circus for a customized home design guide, showcasing the new Eon Vogue series in different home décor styles and specially curated nature inspired India Circus accessories worth upto Rs. 1999/- for the first one thousand customers.

Speaking on the launch, Krsnaa Mehta, Founder and Design Director, India Circus, added, “The new wood-finish series from Godrej Appliances is a welcome new entrant to the world of décor in India. I appreciate the integration of nature-inspired elements in design, and you can see the same on display at India Circus as well. Wood being a natural finish, is versatile, aligning well with different décor styles. I have showcased the same in my design guide and to help consumers adopt the design in its true spirit, we have also curated some of India Circus’s special nature-inspired accessories – fridge ware and cushions as gifts for consumers, to complement the Vogue series of Refrigerators and Air Conditioners respectively. We hope this helps consumers to have a more wholesome experience of nature-inspired design in their homes.”

The Godrej Eon Vogue series refrigerators are available in two shades oak and walnut wood, in 272 L and 244 L capacities and will be available to customers in the range of Rs. 27,000 – Rs.32,000. The refrigerators come with 95%+ surface disinfection through Nano Shield Disinfection technology (patent applied), larger vegetable storage, and patented Cool Shower Technology amongst other features. The air conditioners are available in three shades – cypress, teak and mahogany in 1.5 Tr. capacity in the price range of Rs. 35,000 – Rs. 38,000. and comes equipped with 5-in-1 Convertible Technology for power saving, 4-way swing for more comfort, and heavy-duty cooling even at 52°C. These ACs use R32 which is a Low Global Warming refrigerant. The series will be available soon across India in authorized stores, and popular e-commerce platforms apart from the India Circus website.

For more details, visit https://www.godrej.com/appliances/eonvogue

Mahindra Launches Thar Earth Edition: Iconic style inspired by the inimitable landscapes of the mighty Thar desert

· Distinctive Design: The Thar Earth Edition features unique satin matte dune-beige ‘Desert Fury’ colour, offering this iconic SUV with standout looks and enhanced by the custom dune inspired decals and exclusive Earth Edition badging on the B pillars.

· Styling that Stands Out: This special edition model introduces the Desert Fury colour across its body, grille, and ORVMs, paired with new silver alloy wheels and matte-black badges.

· Sporty and Comfortable Interiors: The interiors feature beige leatherette seats with ‘shifting dunes’ pattern and matching Desert Fury-coloured touches, blending comfort with a spirit of adventure.

Chandigarh, February 27, 2024: Mahindra & Mahindra Ltd., India’s leading SUV manufacturer, today announced the launch of the Thar Earth Edition. The special edition is inspired by the infinite expanse of the Thar Desert and the ability of the Thar to allow one to explore it with ease. With a palette inspired by the desert geography, promoting a sense of oneness with the environment, it doesn’t just symbolize adventure—it epitomizes it.

The Thar Earth Edition builds upon the Mahindra Thar’s legacy of adventure and exploration, aiming to captivate and expand the community of Thar enthusiasts. This special edition, with its unique satin matte ‘Desert Fury’ finish, is designed to make this iconic SUV more distinctive, with a promise to inspire a new wave of adventurers to embrace the ‘Thar Life.’

Available in both diesel and petrol versions, with manual and automatic, the Earth Edition promises an exclusive 4×4 experience in the LX Hard Top Variant.

Exquisite Exterior and Interior Enhancements

Desert Fury satin matte finish instantly brings to mind the desert sand and its texture, with the metallic treatment very effectively capturing the ‘sand sparkle’. The dune-inspired decals on the doors and rear fender, the silver alloys and the matte black badges add to its uniqueness. The Earth Edition badge, proudly displayed on the B-pillars, signifies the special edition’s exclusivity.

The interiors are just as inspiring, with a black coloured-base and light beige accents hinting at the forever shifting, floating nature of sand. The Thar earth edition offers beige leatherette seats featuring dune designs on the headrests. The cabin is further enhanced with Desert Furyinserts on the AC vents, steering wheel, center console accent and the Thar branding on doors. The theme is elevated with embellishments of dark chrome accents. Each of the Thar Earth Edition SUVs will come with a unique numbered decorative VIN plate starting with serial number 1.

The Thar Earth Edition continues Mahindra’s tradition of excellence and is an ode to the brand’s commitment to delivering exceptional experiences to customers. It is expected to build on the overwhelming success of the Thar, further solidifying its position as a preferred SUV choice for adventurers and enthusiasts alike.

The ex-showroom prices for the ‘Thar Earth Edition Are’ variants are:

Engine Type	Petrol		Diesel
Transmission	MT	AT	MT	AT
Thar Earth Edition (INR in Lakh)	15.40	16.99	16.15	17.60

Key Features of Thar Earth Edition

Godrej Home Lockers Witness 15% Surge in Sales during the Wedding Season

~The company saw 15% growth Vis-a-visa last year in the home lockers category during the wedding period~

~Verge, the latest home locker series emerges as a top choice for an ideal wedding gift~

Chandigarh/India, 27 February 2024: Godrej & Boyce the flagship company of the godrej Group revealed that its business Godrej Security Solutions observed a 15% growth fuelled by its Home Lockers category due to its rising demand during the ongoing wedding season. Dedicated to meet the modern consumer’s requirements, the company introduced the ‘Verge’ series of personal lockers to provide best in category security for ones valuables without compromising on the home aesthetics and décor, thus making it an ideal wedding gift.

The wedding season, along with India’s evolving security needs and the growing focus on home security, presents a major opportunity for Godrej Security Solutions to solidify its position in the home lockers market, where it currently holds a substantial 75% market share. With a strategic emphasis on innovation, the company plans to expand its product line by introducing IoT-enabled lockers and safes, integrating security with intelligent features to enhance customer satisfaction.

Recognizing the surging demand, Godrej Security Solutions is actively tailoring its offerings to meet the evolving needs of individuals and households. The recent nationwide expansion of the Home Lockers category, marked by the addition of 800 new counters, underscores the brand’s unwavering commitment to meeting the dynamic security needs of Indian households. This expansion solidifies the brand’s position as the preferred choice for security solutions and gifting purposes, further reinforcing its commitment to securing happiness for millions of families.

Commenting on this, Pushkar Gokhale, Business Head of Godrej Security Solutions, said, “The wedding season is a very interesting period for Godrej Security Solutions, contributing significantly to our revenues. With the changing dynamics of households, particularly the rise of nuclear families and working couples, the need for reliable home security has become paramount. Newlyweds in particular prioritize securing their valuables as they setup their new home.

We have scaled up capacities and expanded our range to meet this demand. Our home lockers are meticulously designed to offer a perfect blend of security, affordability, and elegance that compliments any home décor.”

He further adds, “Our mission extends beyond just providing security; it involves seamlessly integrating enhanced features to redefine the customer experience. We anticipate a 20% growth in this category by the end of the fiscal year, aligning with our vision to be the preferred choice for top-notch security solutions. Our continued focus on innovation and integration of smart technologies is at the core of our efforts to redefine home security and achieve our objective of securing happiness for millions of families.”

With the expansion of market and home safe portfolio, Godrej Security Solutions aims to maximize further on the increasing demand for safes and lockers as a wedding gift option. As a market leader, Godrej Security Solutions is a preferred option for gifting in the category.

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Kyoorius & ZEE Band Together to GiveBack 50% of Entry Fees at the Kyoorius Creative Awards 2024 with a Bold, Novel Initiative.

Chandigarh, 27^th February 2024: The eleventh edition of the Kyoorius Creative Awards, presented by ZEE, is now live and calls on the advertising industry of India to GiveBack.

Since its inception, the Kyoorius CreativeAwards has recognised and rewardedcreative excellence in Indian Advertising at a global standard. The directive for 2024, is to galvanize the community to GiveBack to the industry that has given them so much.

To kickstart the initiative, Kyoorius GivesBack. For every entry that does not make it into theFirst List (i.e. beyond the First Round ofjudging) at the 2024 Kyoorius Creative Awards, Kyoorius will GiveBack 50% of the entry fee to the entrant.

A deep dive into the global awards ecosystemrevealed that over 75% of all entries in any award show go unrewarded or are literally,rejected in the first round of judging itself.This deters numerous advertisingprofessionals from even entering. This year,Kyoorius will GiveBack to the over 70%.”

The Kyoorius Creative Awards itself sees only18% to 24% of entries graduating to the First List, or the entries that fulfill the judging criteriaof the first round of judging at the KyooriusCreative Awards. The First List, hence, formsthe pool of entries that have the potential to win Elephants.

“Beyond recognising excellence, Kyoorius also stands to recognise obstacles,” says Rajesh Kejriwal, Founder and CEO of Kyoorius.“Addressing the pain points of our entrants andthe award ecosystem has always been ourmission. Globally, Kyoorius was the first toinitiate an open and transparent judging process. Every year, we’ve fine-tuned the awards to reflect the realities of the industry. This year, GiveBack continues that ethos.”

“We’re proud to continue our support for the Kyoorius Creative Awards and its newly launched ‘GiveBack’ initiative, building upon our longstanding commitment to fostering creativity and supporting the advertising fraternity. Through this bold initiative, we intend to empower every entrant, ensuring that their efforts are valued, regardless of the outcome. At ZEE, we’ve always championed the cause of the creative ecosystem and this initiative aligns perfectly with our ethos of nurturing creativity, innovation and inclusivity.” added Punit Goenka, MD and CEO, ZEE

Kyoorius has also detailed strategic changesto simplify and enhance the entrant experience. The Kyoorius Creative Awardsnow span eight tracks to simplify thevarious disciplines and categories, making iteasier for entrants to enter work. The tracksinclude Advertising, Craft, Experience andEngagement, Entertainment, Creativity ForGood, the ZEE Equality Awards, and addressnew areas: Regional Advertising and Health& Pharma.

The Regional Advertising track aims to celebrate creativity in Indian languages beyond English and Hindi. The Health and Pharma track allows entrants across the specialist healthcare and pharma space to compete on a fair playing field whilst driving the sector forward to new creative heights.

Other changes to the disciplines and categories include the introduction of a new Creativity In PR discipline under the Experience and Engagement Track, and nuanced revamps to the Film, Digital andSocial Media, Creative Use Of Media,Technology and Creativity For Gooddisciplines.

Entries to the Kyoorius Creative Awards arepriced at a flat INR 15,000/- (excluding taxes) to all tracks, except Regional Advertising and the ZEE Equality Awards. Entries to the Regional Advertising track are priced at a flat INR 10,000/- (excluding taxes). As always there are no fees to enter the ZEE Equality Awards.

Kyoorius continues to curate a world-classjury and announcements will be madeshortly.

The deadline for entries to the KyooriusCreative Awards 2024 is 19th April 2024.

Visit kca.kyoorius.com to enter, and foradditional information about key dates, thetracks, disciplines, categories, eligibility, rules and more.

The Kyoorius Creative Awards are presentedby ZEE, with outdoor partner Laqshya Media, and supported by Indian Creative Women.

IHCL ANNOUNCES A NEW VIVANTA HOTEL IN HARIDWAR, UTTARAKHAND

Chandigarh, FEBRUARY 27, 2024: Indian Hotels Company (IHCL), India’s largest hospitality company, today announced the signing of a new Vivanta hotel in Uttarakhand’s ancient pilgrim city of Haridwar. The hotel is a Greenfield project.

Speaking on the occasion, Suma Venkatesh, Executive Vice President – Real Estate & Development, IHCL, said, “This signing is in line with IHCL’s vision of augmenting its presence in spiritual tourism. Haridwar, located on the banks of the sacred river Ganges, is one of the holiest destinations in India. This will be our third hotel in the city. We are happy to associate with LD Ladhani Group for this hotel.”

The 125-keys hotel is strategically located at a comfortable driving distance from the renowned ‘Har Ki Pauri’ as well as prominent temples. The hotel will feature an all-day diner, a swimming pool and a fitness centre. It will also offer a sophisticated banqueting space of over 7,500 sq. ft, perfect for both corporate gatherings and social events.

Mr. Roshan Ladhani, Director, LD Ladhani Group, said, “We are delighted to collaborate with IHCL, India’s leading hospitality company. This hotel will offer guests a flavor of the spirited Vivanta brand in Haridwar.”

Haridwar, located at the foothills of the Himalayas is a famous Hindu temple town where millions of devotees come to take a dip in the holy Ganges. Gateway to the Char Dham of Uttarakhand, the city acts as the base to explore the tourist towns of Rishikesh and Devprayag.

With the addition of this hotel, IHCL will have 10 hotels across Taj, SeleQtions, Vivanta and Ginger brands in Uttarakhand including 5 under development.

BPCL hosts Compressed Biogas Workshop

Chandigarh, 27^th February, 2024:Bharat Petroleum Corporation Limited (BPCL), a leading Fortune 500 Maharatna Energy Conglomerate, in collaboration with the Ministry of Petroleum & Natural Gas and GAIL, hosted a comprehensive workshop aimed at advancing the adoption of Compressed Biogas (CBG) as a sustainable energy solution. The event took place on 26^th February, 2024 at the Renaissance Bengaluru Race Course Hotel in Bengaluru, Karnataka.

The workshop, held under the initiative of the Ministry of Petroleum & Natural Gas, facilitated open dialogue among stakeholders, including bank officials, CBG producers, entrepreneurs, technology providers, and representatives from various organizations such as the World Bank, Indian Biogas Association, and Oil and Gas marketing companies. The discussions centered around the pivotal role of CBG in India’s energy transition, emphasizing its significance as a green fuel and its contribution to the SATAT (Sustainable Alternative Towards Affordable Transportation) initiative.

The workshop will be followed by a visit to a CBG plant scheduled for today, February 27, 2024, providing participants with firsthand experience and insights into CBG production processes. This hands-on approach aimed to further enhance understanding and collaboration in the CBG sector.

Shri Anurag Saraogi, CGM Biofuels, BPCL, mentioned in his speech “In our pursuit of a cleaner, greener future, today’s workshop in Bangalore, hosted by BPCL under the Ministry of Petroleum & Natural Gas, is pivotal. We’re sensitizing bank officials about financing Compressed Biogas (CBG) projects, vital for advancing sustainable energy solutions. Through insightful discussions, we aim to deepen their understanding of CBG’s potential. CBG, with properties similar to CNG, holds promise in replacing it across sectors. With abundant organic waste, scaling up CBG production is crucial for a cleaner future. This workshop serves as a crucial platform to explore these opportunities. Together, we’re committed to driving positive change and embracing sustainable energy solutions.”

Shri Arun Kumar, Director of the Ministry of Petroleum & Natural Gas, highlighted the critical importance of CBG in achieving net-zero emissions by 2070, underscoring the government’s commitment to sustainable energy solutions. The workshop delved into key aspects of CBG projects, including financing, technical evaluation, financial modeling, and best practices in project implementation.

In his keynote address, Shri Ramesh Krishna, Under Secretary of the Ministry of Petroleum & Natural Gas, emphasized India’s strategic vision for sustainable energy solutions and the pivotal role of Compressed Biogas (CBG) in achieving these objectives. Highlighting the government’s commitment to environmental stewardship, Shri Krishna reiterated Prime Minister Shri Narendra Modi’s five-fold commitment towards climate action, including ambitious targets for non-fossil energy capacity and carbon emissions reduction. The workshop served as a crucial platform to align stakeholders with these national priorities, fostering collaboration and innovation to propel the CBG sector forward. Shri Krishna urged participants to actively engage in discussions and contribute their expertise to address challenges and seize opportunities in advancing CBG projects across the country.

Distinguished speakers at the event included Shri Ramesh Krishna, Under Secretary of the Ministry of Petroleum & Natural Gas; Mr. Vibhor Srivastava, MoPNG; Mr. Bikas, Scientist from MNRE; and Mr. Subhashish Parida, DDWS. Additionally, Shri Anurag Saraogi, CGM Biofuels, BPCL, and Shri Anoop Taneja, State Head, Karnataka Retail, BPCL, were present along with their team members, showcasing BPCL’s commitment to advancing sustainable energy solutions.

The event served as a platform for fruitful discussions, exchange of insights, and collaboration opportunities to accelerate the adoption and utilization of CBG as a sustainable energy source in India. BPCL remains dedicated to supporting initiatives that promote environmental sustainability and energy security.

Takeda Accelerates Access to its Dengue Vaccine Through ‘Make in India’ Manufacturing Partnership with Biological E.

Chandigarh/Singapore, Feb. 27, 2024:Takeda (TSE:4502/NYSE:TAK) today announced a strategic partnership with Biological E. Limited, a leading vaccines and biologics company in India, to manufacture Takeda’s dengue vaccine, TAK-003. The partnership marks a crucial step in the fight against the global public health threat of dengue fever, aligning with the disease-specific target set by the World Health Organization (WHO) to achieve zero case-fatality rate due to dengue by 2030^[i].

The partnership will substantially enhance manufacturing capabilities to ensure a sustainable global supply of the vaccine. Biological E will scale up its production capacity to potentially reach 50 million doses annually, accelerating Takeda’s efforts to manufacture 100 million doses annually within the decade.

Announcing the partnership at BioAsia 2024, a regional life sciences and healthcare forum organized by the Government of Telangana, Sri Anumula Revanth Reddy, the Hon’ble Chief Minister of Telangana said, “We are delighted that Hyderabad in Telangana will host the facility where the dengue vaccine, a result of the partnership between Takeda and Biological E., will be manufactured. The state of Telangana offers a conducive R&D and manufacturing environment with a focus on life sciences, particularly vaccines and biologics, and I am delighted that the dengue vaccine production in Hyderabad is aimed at accelerating its access in India and other endemic countries”.

“Leveraging Takeda’s technological expertise and Biological E’s manufacturing capabilities will support greater accessibility and affordability of dengue vaccines, contributing to the nation’s healthcare resilience and future preparedness. We are happy to support this partnership among science, government and industry to drive and scale innovations for universal health coverage,” added Sri Duddilla Sridhar Babu, Hon’ble Minister of Industry & Commerce of Telangana.

“Takeda’s long-term goal for our dengue program has been to make TAK-003 broadly available to those at risk who may benefit from immunization. Within the last year, we’ve successfully launched in private markets, are now launching in some public programs, and working with partners to support a broader public health impact,” said Gary Dubin, M.D., President of the Global Vaccine Business Unit at Takeda. “We are proud to announce a strategic manufacturing partnership with Biological E. Limited, which has deep expertise in vaccine manufacturing and longstanding support of public health programs around the world. Together, we will help combat dengue on a global scale by significantly increasing manufacturing capacity for multi-dose vials of TAK-003 to drive sustainable access to the vaccine in more endemic countries.”

As the fastest-spreading mosquito-borne viral disease, about half of the world’s population is now at risk of dengue^[ii]. In India and Southeast Asia, 1.3 billion people live in dengue-endemic areas, with Thailand, India, and Indonesia among some of the most highly endemic countries^[iii]. The recent recommendations made by WHO’s Strategic Advisory Group of Experts (SAGE) on Immunization recommended Takeda’s dengue vaccine for introduction in settings with high dengue burden and high transmission intensity to maximize public health impact.

“This strategic partnership reaffirms our commitment to supplying vaccines to protect the health of people around the world and our efforts to strengthen partnerships in Asia. With vaccine approvals in Thailand, Indonesia, and recently in Malaysia, we are excited for a future where integrated protection against dengue can potentially improve the lives of countless people in India, Southeast Asia and beyond”, said Dion Warren, Head of India and Southeast Asia Multi-country Organisation, at Takeda.

Recently, The Lancet Global Health published long-term exploratory results from Takeda’s pivotal Phase 3 Tetravalent Immunization against Dengue Efficacy Study (TIDES) trial, demonstrating that TAK-003 showed continued protection against dengue fever through four and a half years (54 months) after vaccination. Currently, the vaccine has been approved in more than 30 countries, including the European Union^[iv], the United Kingdom^[v], Brazil^[vi], Argentina^[vii], Indonesia^[viii], Thailand^[ix] and Malaysia^[x] for the prevention of dengue by any serotype. Moving forward, Takeda will continue to monitor the long-term data and continue with regulatory filings in more countries to address unmet public health needs.

Advancing Aatmanirbharta: Adani Defence & Aerospace inaugurates South Asia’s largest Ammunition & Missiles Complex

Chandigarh, 27 February 2024: In a landmark achievement for India’s defence sector, two mega facilities to manufacture ammunition and missiles by Adani Defence & Aerospace, India’s leading private sector defence manufacturer, were inaugurated today. These cutting-edge facilities, which are first of their kind in the private sector in India, will provide a significant impetus to the nation’s self-reliance and technological advancement in defence.

The facilities – South Asia’s largest – were inaugurated by Honourable Chief Minister of Uttar Pradesh, Shri Yogi Adityanath, Chief of Army Staff, Gen Manoj Pande AVSM VSM SM ADC, GOC-in-C of Central Command, Lt Gen N. S. Raja Subramani PVSM AVSM SM VSM, Master General of Sustenance, Lt Gen Amardeep Singh Aujla UYSM YSM SM VSM in the presence of senior dignitaries from Ministry of Defence and Uttar Pradesh Government. They acknowledged and lauded Adani Defence’s efforts and contribution in creating differentiated capabilities towards strengthening the state and the country.

The unveiling of the facilities coincided with the fifth anniversary of the Balakot airstrike ‘Operation Bandar’, a historic operation by the Indian Air Force that was a testimony to India’s strategic assertiveness over external threats.

Spread over 500 acres, the facility in Kanpur is set to become one of the largest integrated ammunition manufacturing complexes. It will produce high-quality small, medium and large calibre ammunition for the armed forces, paramilitary forces and police. The facility has started rolling out small calibre ammunition, starting with 150 million rounds estimated at 25% of India’s annual requirement.

Speaking on the occasion, Hon’ble Chief Minister Shri Yogi Adityanath said, “This is a moment of great pride. The facility is a testimony to Uttar Pradesh’s transformation into an industrial powerhouse and our commitment to Prime Minister Narendra Modi’s ‘Atmanirbhar Bharat’ initiative. Adani Defence & Aerospace has made the largest investment in the Uttar Pradesh Defence Corridor, which will play a crucial role in developing a vibrant defence ecosystem. It is encouraging to see the commencement of operations within 18 months of allocating land. It will be a proud moment when ammunition and missiles produced in these facilities will help in securing the nation.”

Emphasizing the need for self-reliance in missiles and ammunition, Chief of Army Staff, Gen Manoj Pande AVSM VSM SM ADC said, “Recent geopolitical events have reemphasized the need for a reliable supply from internal sources for ammunition in preparedness for a long-drawn conflict. Such large investments and willingness of

Adani Defence & Aerospace to indigenize critical technologies have built confidence in the users to depend on Indian private industry for strategic military supplies. This complex is a major milestone in India’s journey towards self-reliance in the defence sector.”

Adani Defence & Aerospace is the flagship defence company of the Adani Group. It is also focused on developing and offering unique capabilities across the unmanned segment, counter drones, intelligence, surveillance and reconnaissance technologies and cyber defence.

Ashish Rajvanshi, CEO of Adani Defence & Aerospace, said, “The establishment of these ammunition and missiles complexes represents a leap forward in our quest for selfreliance. With a planned investment of over Rs. 3,000 Crores, its impact extends far beyond the defence sector. It will create over 4,000 jobs, with five times the multiplier effect on MSMEs and the local ecosystem benefiting from it indirectly. We are committed to ensuring that our efforts are inclusive and sustainable, fostering growth while preserving the environment for generations to come.”

The ammunition complex started operations in less than two years of its announcement by the Adani Group during the Uttar Pradesh Investors’ Summit in 2022. An industry 4.0 facility, it has state of the art automation ensuring highest standards in quality, safety and reliability using artificial intelligence and data analytics. Further, being a PESO certified complex, it will also house explosive handling facilities for missiles and precision-guided munitions.

79% of Indians worry about Home Safety while on vacation.

~Godrej Locks’ ‘Live Safe, Live Free’ study reveals that some thoughts about the safety of their house remains on the minds of Indian travelers~

Chandigarh, 23 February, 2024:Vacations are all about unwinding, rejuvenating and taking a break from the grind. The last thing any of us on holiday want is to be anxious about the safety of our homes. Yet, a new research study ‘Live Safe, Live Freely’ by Godrej Locks & Architectural Fittings and Systems, a business of Godrej & Boyce, the flagship company of the Godrej Group, found that such worries often interrupt the holiday plans.

Commenting on this insight Shyam Motwani, Business Head at Godrej Locks & Architectural Fittings and Systems said, “The findings of the ‘Live Safe, Live Freely’ study unveil that the modern vacationer is burdened with concerns about the safety of their home. Questions about whether doors were properly locked linger in their minds during vacations. It’s clear that ensuring home safety is paramount for worry-free travel. The study underscores the pivotal role technology plays in home safety, empowering individuals to fully enjoy their time off. With advanced solutions like digital locks, individuals can now travel worry-free, as they can operate these locks remotely via a mobile app from anywhere in the world with Wi-Fi. At Godrej Locks & Architectural Fittings and Systems, our commitment is to provide cutting-edge solutions that empower individuals to live freely without compromising on safety.”

The objective of the ‘Live Safe, Live Freely’ study is to offer valuable insights into the lifestyles of Indians and the technology choices they make for home safety, granting them peace of mind and the freedom to live without worry.

Travel emerged as a significant focus area of the study revealing 79% of the respondents are experiencing unabating worries while on vacation about whether they had properly locked all doors and windows. Furthermore, over 40 percentexpressed concerns about aged parents forgetting or losing their keys and being locked out.

The research study also indicates nearly48% respondents would turn their holiday into a longer ‘workcation’ if they were not worried about the safety of their homes. Additionally, 49% respondents said they would use a tech gadget to check on the safety of their home at least once a day, even from the office. 29% said they would check on the safety of their homes remotely every three hours from the office.

The study ‘Live safe, Live Freely’ aimed to understand human behaviour on the adoption of smart-home devices to ensure safety and convenience. It was undertaken across a sample size of 2,000 individuals in five cities including Mumbai, Delhi, Kolkata, Bangalore, and Bhopal.

Actress Kiara Advani and Director Atlee share secrets of appealing to masses through movies at the ‘Ideas of India’ Summit 3.0

§ Kiara Advani: There are more expectations from women when they step out of the traditional role.

§ Atlee: Violence in my movies is not to provoke anyone but to voice out the bitter truth.

Chandigarh, February 23, 2024: Two Bollywood celebrities spilled the beans of their secrets of success in the Indian film industry. Famous Actress Kiara Advani and celebrated Director Atlee joined the podium at the ‘Ideas of India’ Summit 3.0sharing the two very different journeys but same destination that of success.

Known for her exceptional performances and a journey marked by determination,Kiara Advani, spoke in the session theOutsider’s Uphill Battle: The Struggle and the Success. Speaking on how she handles fame and admiration, Kiara Advani expressed, “I have a sense of gratitude from the starting of my journey. My base years have kept me grounded, and the art of balancing is what has made me sail through these 10 years.”

Motivating the young women, Kiara added,“It is really mind over matter, definitely there are more expectations from women when they step out of the traditional role. For me, it is really about prioritizing between my social life, fitness and family.” She applauded the audience’s mind set which has evolved over time with married actresses being popularly accepted.

Commenting on the Instagram trends of setting impossible beauty standards and self-doubt, Kiara Advani said, “There is a lot of hard work that goes behind curating the feed. We don’t want to set impossible beauty standards, but at the end it is a visual medium and our work requires us to give the best shot.”

On her association with Don 3, she said, “It was a conscious decision to step in the action genre, and I am very excited to be a part of this movie.”

Kiara shared her learnings over the years from the industry for keeping it real, “Have the courage to be disliked, don’t seek external validation, rather seek constructive criticism.”

Known for delivering nothing short of blockbuster movies, Film Director and Screenwriter Atlee shared the secret to his filmmaking at the session How to Make a Blockbuster: It Takes Guts and Glory.

Atlee remarked, “Movies are not bounded by language but by love. Even if I am not familiar with Hindi, I can make a Hindi movie because I understand the emotions of audience coming to watch my cinema.”

Asked about his work experience with Shah Rukh Khan, he said, “I love all his films Chennai Express, DDLJ, Om Shanti Om. He has an unmatchable screen presence. God has been kind for giving me a chance to work with him. I will definitely work with him again once I crack a new subject”.

Elaborating on his art of filmmaking and appealing to audience across India, he said, “The most genuine time is layman’s time and layman’s money. If a viewer is investing 300 rupees in a movie, I feel responsible for keeping them entertained. Violence in my movies is not to provoke anyone but to voice out the bitter truth. I need to give a social message to my audience, it is important to me. Politics is a part of life; it should be brought to the fore when we are living in a democracy.”

The ABP Network’s ‘Ideas of India’ Summit 3.0 spotlighting the ‘The People’s Agenda’brought a confluence of ideas and ideators to a common platform celebrating the country’s people and its plurality. The two-day summit hosted policymakers, cultural ambassadors, industry experts, celebrities, business leaders, economists, and leading luminaries to delve into the fundamental ideas of liberty, justice, equality, and diversity that define India, its society, culture, and politics. The meaningful deliberations on diverse topics had the brightest minds across sectors providing insights about the nation’s trajectory and its journey to become Viksit Bharat.

Amazon Future Engineer Program Awards Top Teams at Maharashtra Hackathon

· Amazon Future Engineer Program concludes with a state-level hackathon in Pune, Maharashtra. Top teams from district-level competitions presented projects addressing real-world challenges.

· The hackathon aimed to foster 21st-century skills like collaboration and problem-solving through hands-on learning and interaction with industry experts. It also included a Code Training workshop for educators.

· Government officials and Amazon representatives commended the program’s impact in empowering students and equipping them with skills for future careers, particularly those facing limited opportunities.

Chandigarh February 23, 2024: Amazon India, alongside non-profit partners Leadership for Equity (LFE) and Code to Enhance Learning (CEL), today held the culminating Maharashtra state-level event for district hackathons in Pune. Over 23,000 students across grades 4 to 8 from over 890 schools from nine districts including Aurangabad, Cht. Sambhaji Nagar, Nashik, Nagpur, Pune, Kolhapur, Sindhudurg, Satara and Solapur from Maharashtra participated in district-level hackathons, culminating in this showcase of talent and innovation. Zilla Parishad Primary School Shindephal, Chat. Sambhaji Nagar, Maharashtra were the winners of the hackathon followed by Zilla Parishad Primary School Vidya Mandir Tirpan, Kolhapur, Maharashtra and Zilla Parishad Primary School Gulvanchi, Solapur, Maharashtra.

Top teams from each district presented their projects to a distinguished panel including the Smt. Shobha Khandare, Joint Director, MSCERT., Smt. Sandhya Gaikwad, District Education Officer, Pune Zilla Parishad, Shri. Rajesh Bankar, Principal, DIET Ahmednagar, Shri. Arun Jadhav, Head of Department, CPD, MSCERT, Shri. Shyam Makaranpure, Project Lead, VSK, Samagra Shiksha; Shri. Shivaji Auti, Senior Lecturer, DIET, Nashik, Akshay Kashyap, Lead, Amazon Future Engineer, Amazon India. Hosted at the Amazon office, the hackathon aimed to equip participants with advanced coding and robotics skills through workshops and collaborative project development.

The hackathon projects addressed real-world challenges faced by the students’ communities, demonstrating the program’s impact in empowering young minds to become problem-solvers and innovators. The winning teams were recognized and felicitated by the dignitaries, receiving recognition for their creativity and dedication.Beyond the competition, the hackathon served as a platform to nurture essential 21st-century skills like collaboration, critical thinking, and problem-solving. During the state level hackathon hosted in Pune, 42 students and 14 teachers from participating districts worked on coding projects using Scratch and Arduino kits. This immersive experience provided them with the opportunity to apply their newly acquired knowledge to solve real-world problems and contribute to their communities. Through hands-on learning experiences and meaningful interactions with industry experts, students gained valuable insights into the world of computer science and its potential to make a positive impact.

The hackathon was held alongside the Amazon Future Engineer Symposium, a gathering of the program’s 11 non-profit partners in India. This symposium included a Computer Science Education Training workshop facilitated by Code.org – an international non-profit reaching 50 million plus students across the globe. The workshop aimed at equipping partners with the skills and resources to integrate computer science into regular subjects and introduce the fundamentals of teaching artificial intelligence.

Shri Deepak Kesarkar, Hon’ble Minister of School Education, Government of Maharashtra said, “At the Amazon Future Engineer Program’s hackathon, the future of innovation shone brightly through Maharashtra’s students. This event transcends individual achievements, marking a pivotal step in our mission to cultivate collaboration, problem-solving skills, and digital fluency among our youth. A heartfelt congratulations to all the winners, participants, Amazon India and its partners for this invaluable collaboration, one with the potential to revolutionize education for generations to come.”

Smt. Shobha Khandare, SCERT Joint Director,emphasizes the crucial role of equipping educators with the right tools and resources. “Events like the Computer Science Hackathon are invaluable for teachers,” she says. “They provide opportunities to enhance their skills and inspire students through hands-on, experiential learning. This aligns perfectly with our vision of fostering a culture of innovation and creativity in education.” Commending the participants, she adds, “I congratulate the winners and all participants from across the districts for their enthusiasm and eagerness to learn and explore more.”

Akshay Kashyap, Lead, Amazon Future Engineer, Amazon India underscores Amazon’s dedication to equipping all students, especially those with limited opportunities, with the skills needed for future careers. “Technology fuels positive change, and we believe in empowering everyone to be a part of it,” he says. “The Amazon Future Engineer Program’s Computer Science Hackathon, starting at the district level and culminating in this state-wide competition, provides an exceptional platform for students and teachers to unlock the boundless potential of coding and innovation.” He further emphasizes the crucial role of educators, stating, “Educators who embrace bringing computer science into their classrooms are key agents of change. We express our deepest gratitude to the Maharashtra government and our partners for this collaborative effort, and we look forward to future endeavors that empower all students to reach their full potential.”

Amazon introduced the Amazon Future Engineer Program in India in 2021 and has partnered with several education-focused non-profit organizations, including Leadership for Equity and Code to Enhance Learning to take computer science education to more than 10,000 schools in India in the past two years. As a childhood-to-career program, AFE offerings starts with primary schooling and continues through secondary into career. Under this program, Amazon has also offered scholarships and internships to girl students interested to make a career in the tech industry. Throughout, Amazon partners with organizations that share its mission and create opportunities for students to discover the richness of computer science through intersections with self-expression, social justice, sustainability, and more. Through this program, computer science education has reached to over 1.5 million students and 8,000 educators across the nation in the past two years.

‘If we want to become a Vishwa Guru, we need to work for it; all the minerals in the world will not be enough if your bucket doesn’t have a bottom’: Sonam Wangchuk at ‘Ideas of India’ Summit 3.0

‘Emulating unsustainable practices, like those observed in counties like China, doesn’t align with intrinsic Indian values of contentment and simplicity; we need to find the distinction between needs and wants of India.’

Chandigarh, February 23, 2024: On the inaugural day of ABP Network’s flagship event, the ‘Ideas of India’ Summit 3.0,industry leader, innovator and Founding Director, SECMOL, Sonam Wangchukexpressed his views and explored the theme, “A More Sustainable World: How to Live a Green Life.”

“I want to convey to people in big cities that the way of life here has a huge impact on places like Ladakh. With glaciers rapidly receding, we must understand the interconnectedness of urban lifestyles with global environmental repercussions. Water sources should be treated as sacred bodies, and adopting a simpler, more sustainable way of life is imperative,” Sonam Wangchuk said.

Addressing the spiritual ethos of India,Wangchuk expressed, “The world is one family. I envision a democratic system that prioritises not just human welfare but also the preservation of flora, fauna, and natural habitats. A true democracy would safeguard not only human interests but also those of nature and wildlife.”

Expressing concern for today’s youth, he stressed, “We need to groom our youth to appreciate nature and prioritise a lifestyle that respects it. Growing up in Ladakh taught me the value of nature-based education and the importance of empathy instilled by my family. It makes me happy to see other people happy; that has always been my motto and inspiration. Nowadays, schools teach you the opposite, so I was very lucky to learn from nature and my family. When I went to school with dingy classrooms, which ended my true learning. It became all theoretical, but I never let my schooling interfere with my education I truly advocate for an education system that fosters harmony with nature and discourages reliance on devices and external things.”

Sonam urged collective action to protect fragile ecosystems like Ladakh and the entire Himalayan region. “We must raise awareness and sensitisation on issues such as single-use plastics and carbon neutrality. With concerted efforts, we can ensure a sustainable future rooted in democracy and environmental stewardship,” he added.

The ABP Network’s ‘Ideas of India’ Summit 3.0 spotlighting the ‘The People’s Agenda’brought a confluence of ideas and ideators to a common platform celebrating the country’s people and its plurality. The two-day summit hosted policymakers, cultural ambassadors, industry experts, celebrities, business leaders, economists, and leading luminaries to delve into the fundamental ideas of liberty, justice, equality, and diversity that define India, its society, culture, and politics. The meaningful deliberations on diverse topics had the brightest minds across sectors providing insights about the nation’s trajectory and its journey to become Viksit Bharat.

PM Modi has ensured that democracy delivers”: Dr. Vinay Sahasrabuddhe, Vice-Chairman, Rambhau Mhalgi Prabodhini and Member-NEC, BJP at The ‘Ideas of India’ Summit 3.0

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Dr. Shashi Tharoor, MP, INCThiruvananthapuram & Author, stated, “The kind of complacency we see when the Government says that everything is good is great rhetoric, but reality hurts.”

Chandigarh, February 23, 2024: With the National Elections just months away, the‘Ideas of India’ Summit 3.0 puts ‘The People’s Agenda’ at the forefront with eminent leaders from India’s two biggest national parties debating on the Topic“General Election 2024: Will Democracy Win”.

“PM Modi has ensured that democracy delivers. Only liberal values are not going to take you anywhere, it is through the delivery mechanism you would get there,” says seasoned politician and academician,Dr. Vinay Sahasrabuddhe, Vice-Chairman,Rambhau Mhalgi Prabodhini and Member-NEC, BJP.

Speaking on the occasion, Dr. ShashiTharoor, Member of Parliament, INCThiruvananthapuram and Author, said, “We are an aspirational country and we must be. The kind of complacency we see when the Government says that everything is good is great rhetoric, but reality hurts. Start-ups have fired more people than they have hired in the past two years. Foreign investments have dropped.”

On being asked why BJP keeps winning,Dr. Tharoor remarked, “BJP has been better than us in reaching the last mile and get voters to the vote. They are also better funded.”

“The Government has taken care of higher the issues of the people, which has found its way on the highest echelons of policy making”, countered Dr. VinaySahasrabuddhe, “The Congress Government begins initiative that well but doesn’t take the programs anywhere. MGNREGA has been improved in the Modi Era to contribute into nation building.”

Dr. Vinay Sahasrabuddhe further commented, “It is the Congress Government, which engaged in otherization since Independence. The current Government has taken on inclusive growth. ”

The ABP Network’s ‘Ideas of India’ Summit 3.0 spotlighting the ‘The People’s Agenda’brought a confluence of ideas and ideators to a common platform celebrating the country’s people and its plurality. The two-day summit hosted policymakers, cultural ambassadors, industry experts, celebrities, business leaders, economists, and leading luminaries to delve into the fundamental ideas of liberty, justice, equality, and diversity that define India, its society, culture, and politics. The meaningful deliberations on diverse topics had the brightest minds across sectors providing insights about the nation’s trajectory and its journey to become Viksit Bharat.

Robust grievance redressal mechanism important to address issues of honest taxpayers: Chandra Prakash Agrawal at the ‘Ideas of India’ Summit 3.0

The Chairman and Managing Director of Gallant Group, also emphasized the need for subsidizing green hydrogen technology to accelerate decarbonization in steel industry.

Chandigarh, February 23, 2024:Highlighting the pivotal role played by the steel industry in shaping the landscape of a developed Bharat, Chandra Prakash Agrawal, Chairman and Managing Director of Gallant Group of Industries, stressed the importance of a robust grievance redressal mechanism for addressing issues faced by honest taxpayers and the need for subsidizing green hydrogen technology to accelerate decarbonization in steel manufacturing at the ‘Ideas of India’ Summit 3.0 in Mumbai today.

Speaking during a session titled “India’s Infra Giants: Builders of Viksit Bharat,” he said, “We are on our growth path; we are a population of 1.4 billion. Our buying capacity has improved, and we also have natural resources. We have all that is needed to make ourselves the third-largest economy. But to encourage nation building, it is essential to ensure an efficient redressal system to address the grievances of honest taxpayers. While compliance is focused on, the need for a robust redressal mechanism is necessary for ensuring swift resolution.”

Stressing the need for subsidizing cleaner fuels like green hydrogen for a sustainable steel industry, he added, “The steel industry is energy-intensive as it utilizes fossil fuels like coal, which emit carbon. Today, we are witnessing technologies like green hydrogen, but they are very costly. We expect the government to subsidize green hydrogen to enable the steel industry to benefit from cleaner alternatives and embark on their journey of sustainability.”

While sharing his ideas on the important role of the steel industry and infrastructure development for Viksit Bharat, he also shared how the industry presents huge employment generation opportunities and how the state of Uttar Pradesh now has a conducive environment for setting up businesses easily.

“There is a huge employment generation opportunity in the steel industry. For instance, when we started in Gorakhpur, the area faced problems like criminal activities. When I found the reasons behind such social problems, unemployment was a major reason. Then I thought if I do something, the situation can change, and I am happy that employment generation has positively impacted it. Today, infrastructure has improved in Uttar Pradesh, law and order has improved, and there is zero tolerance for it. Investments are safe, and working in UP is much better compared to previous times. Setting up a new business with the current government is easier,” he elaborated.

The ABP Network’s ‘Ideas of India’ Summit 3.0 spotlighting the ‘The People’s Agenda’brought a confluence of ideas and ideators to a common platform celebrating the country’s people and its plurality. The two-day summit hosted policymakers, cultural ambassadors, industry experts, celebrities, business leaders, economists, and leading luminaries to delve into the fundamental ideas of liberty, justice, equality, and diversity that define India, its society, culture, and politics. The meaningful deliberations on diverse topics had the brightest minds across sectors providing insights about the nation’s trajectory and its journey to become Viksit Bharat.

Parents should stop treating young minds as ‘Project Children’: Prof. Vijender Singh Chauhan at ‘Ideas of India’ Summit 3.0

· Don’t burden your children with the weight of your expectations and dreams, said renowned English teacher and author Neetu Singh.

· The academicians were speaking about youth aspirations and challenges in a session titled ‘Yearning to Learn: What Young People Are Telling Us‘ at the Summit.

Chandigarh, February 23, 2024:Highlighting the importance of listening to the aspirations of young minds and their idea of India, in a session titled ‘Yearning to Learn: What Young People are Telling Us’ at the ‘Ideas of India’ Summit 3.0 in Mumbai, today, eminent academiciansProf. Vijender Singh Chauhan, Associate Professor at Zakir Husain Delhi College, University of Delhi, and Neetu Singh,Founder of KD Campus & KD Live, elaborated on the need for creating career opportunities, the role of parents in supporting their dreams, and the impact of social media algorithms and AI disruption on their future.

Known as the man who helps civil service aspirants crack interviews, Prof. Vijender Singh Chauhan said, “We need to understand that 25-year-olds are the most populous demographic in India globally. And we need to ask ourselves whether, as a society, we are preparing to sustain them when this population turns 50. Today, we are witnessing a decline in the diversification of dreams among young minds. There are only 800 jobs available in UPSC, yet 8 lakh people are applying for them. This clearly indicates that young people are not getting their desired career choices. Parents should stop treating their children as mere projects, pushing them towards preparing for IITs, then sending them to IIMs, and finally aiming for a UPSC clearance. Getting a government job should not be the sole aspiration of young minds.”

Sharing her thoughts on the importance of parents’ role in shaping the future of children, Neetu Singh, widely renowned for having developed her own style and method for English coaching, added, “We need to understand that there are still values in our society, and many students go through hardships only to fulfil the dreams of their parents. Students come from the lower economic sections of society, and the job opportunities are fewer for them. So, parents should not burden children with the weight of their expectations and dreams, so they get shattered. It is essential for students to know what is essential for them and they need to engage in grooming and self-improvement, giving their heart and soul properly.”

Elaborating on the risks of AI disruption and algorithms, Prof. Chauhan added, “Engineers doing basic coding jobs will soon find AI taking over these roles. Are we preparing them for the jobs that will emerge 10 years down the line? Also, we need to be aware of how social media algorithms and persuasive technology are making us believe in collective dreams or choices that are not our own. Algorithms are influencing career choices, personal, social, and most importantly, our political choices, which is dangerous.”

The ABP Network’s ‘Ideas of India’ Summit 3.0, spotlighting ‘The People’s Agenda,’brought a confluence of ideas and ideators to a common platform celebrating the country’s people and its plurality. The two-day summit hosted policymakers, cultural ambassadors, industry experts, celebrities, business leaders, economists, and leading luminaries to delve into the fundamental ideas of liberty, justice, equality, and diversity that define India, its society, culture, and politics. The meaningful deliberations on diverse topics had the brightest minds across sectors providing insights into the nation’s trajectory and its journey to becoming Viksit Bharat.

If 10 artists are doing well financially, only then the world looks at them: Artist Subodh Gupta at the ‘Ideas of India’ Summit 3.0

-Dubbed as Damien Hirst of Delhi, the artist shared his journey from humble beginnings to international acclaim at a session titled “Inside the Mind of a Genius: Memories of My Home.”

Chandigarh, February 23, 2024: The internationally acclaimed and celebrated Indian artist Subodh Guptawowed the audience with a peek into his life and mind at the ‘Ideas of India’ Summit 3.0 in Mumbai today.

Sharing his journey from humble beginnings to international success on the panel “Inside the Mind of a Genius: Memories of My Home,” he said, “I come from a humble family, and my family members worked for the railways. So I am a railway boy. But in my childhood, there was an impact of art. I joined theatre and made posters. And someone, after seeing my posters, encouraged me to join art college, and this is how the journey started.”

Talking about initial struggles and his breakthrough, he added, “When I started, nobody wanted to see my work. I participated in a workshop, and when I prepared an installation with cow dung, a Japanese consultant got in touch with me. I explained the cultural significance of cow dung in India and how it has been used for years. Later, they invited me to Japan to showcase my work, and I stayed there for one month. When I worked internationally, I was asked to display my exhibition in India as well.”

Subodh Gupta transforms mundane icons into artistic wonders. Known as the Damien Hirst of Delhi, he has brought to life an expansive range of artistic creations, including sculptures, paintings, installations, photography, video, and performance works. Talking about the significance of art, he said, “Art flows in our blood. When in the world there was no language, we used to speak in the language of art, and the example is cave painting. We have learned a lot about our development, history, and evolution through these cave paintings. Imagine if there was no art, whether we would be able to know about our history. So art has a very important impact and significance.”

Elaborating on the need to promote art and artists in India, he stressed, “In India, in the last 20 years, the numbers of art galleries have not increased much. Also, how many of us go to museums to see art? If 10 artists are doing well financially, then the world looks at them. But I know what artists go through to make their ends meet. We need to give scholarships to artists in India. Education is very important to nurture artists and to help them grow.”

The ABP Network’s ‘Ideas of India’ Summit 3.0, spotlighting the ‘The People’s Agenda’, brought a confluence of ideas and ideators to a common platform celebrating the country’s people and its plurality. The two-day summit hosted policymakers, cultural ambassadors, industry experts, celebrities, business leaders, economists, and leading luminaries to delve into the fundamental ideas of liberty, justice, equality, and diversity that define India, its society, culture, and politics. The meaningful deliberations on diverse topics had the brightest minds across sectors providing insights about the nation’s trajectory and its journey to become Viksit Bharat.

Backing films like The Kerala Story is essential for filmmakers’ integrity’, says Film Producer & Director Vipul A Shah at Ideas of India Summit 3.0

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§ Leena Yadav, Filmmaker andStoryteller, ‘Films cannot be made without politics. It is impossible for makers to not include their political bias.’

§ Madhur Bhandarka, Film Directorand Script Writer, said, ‘Nowadays, actors fear backlash from political involvement, that majorly affects project endorsements.’

Chandigarh, February 23, 2024: In a key session at Ideas of India Summit 3.0,Bollywood Film Producer and DirectorVipul A Shah who is also known for the much discussed, The Kerala Story, shared his perspective on the changing landscape of Indian Entertainment Industry. “The rise in political consciousness among Indians has significantly influenced the content of films we make and the stories we tell. Supporting films like ‘Kerala Story’ is important, it speaks to the filmmaker’s integrity and the importance of diverse voices and narratives,” he said.

Vipul Shah, further remarked, ‘As individuals with political leanings, our religious practices should not be misconstrued as communal. It is a fundamental aspect of personal identity.’

On the inaugural day of ABP Network’sflagship event, the ‘Ideas of India’ Summit 3.0, celebrated filmmakers shared their views on ‘Anatomy of Art: Are Our Movies Dividing or Uniting Us?’ shedding light on controversial topics and the quest for authenticity in storytelling.

Explaining the complexities within the Indian film industry, Vipul A Shah,expressed, “Despite perceptions of division, the film industry remains a complex ecosystem, where narratives often become politicised. Today, the success of a film hinges not on its controversy, but on its ability to resonate with audiences through genuine, thought-provoking content. Projects like ‘Animal’ challenges societal norms and sparking important discussions. It is through daring, unconventional narratives that we provoke change and global influence.”

Sharing his take on whether polarizing movies are a recent trend, MadhurBhandarkar, Filmmaker, Producer andScript Writer, remarked, “There is no division in the film industry; it remains unified, despite varied political and non-political leanings. While some artists are open and vocal, others choose discretion, a natural aspect of the industry. My films, like ‘Chandani Bar, Traffic signal etc.,’ have addressed issues like poverty and have always maintained a secular stance. However, my personal political alliance led to sidelining and questioning of my secularism. I am a proud practicing Hindu. Our films consistently promote unity between Hindu and Muslim communities. The success of films like ‘Animal’ has revolutionized industry norms, despite controversies surrounding their content. However, actors often hesitate to endorse politically charged projects due to fear of social media backlash and its repercussions on their careers.”

Known for movies like Parched and OTT series ‘House of Secrets’, Leena Yadav,Filmmaker and Storyteller, put forth a women’s perspective, stating, “Films cannot be made without politics. The lack of real dialogue between filmmakers is missing, and the social media is creating pressure for people to take action. It is impossible for makers not to include their political bias. Films are driven by commerce, and sentiment-driven cinema is becoming a part of mainstream and social media discussion. There are films with controversial angles which get financing and not all of them are made with conviction.”

The ABP Network’s ‘Ideas of India’ Summit 3.0 spotlighting the ‘The People’s Agenda’brought a confluence of ideas and ideators to a common platform celebrating the country’s people and its plurality. The two-day summit hosted policymakers, cultural ambassadors, industry experts, celebrities, business leaders, economists, and leading luminaries to delve into the fundamental ideas of liberty, justice, equality, and diversity that define India, its society, culture, and politics. The meaningful deliberations on diverse topics had the brightest minds across sectors providing insights about the nation’s trajectory and its journey to become Viksit Bharat.

Maharashtra DCM Devendra Fadnavis at ‘Ideas of India’ Summit 3.0: “We are in strategic alliance with NCP and in emotional alliance with Shiv Sena”

§ “India is the idea whose time has come. This is the time and now is the time for us to make our nation Viksit Bharat”

§ ‘The General Election 2024 is not an election of negative mandate. BJP does not face by anti-incumbency. We don’t need to target the opposition.’

Chandigarh, February 23, 2024: ABP Network’s flagship event, the ‘Ideas of India’ Summit 3.0, was graced byDevendra Fadnavis, Deputy Chief Minister, Maharashtra, who participated in the session ‘Collaborative Federalism: View of the States’ in Mumbai, today. Speaking about dynamics of electoral alliance in Maharashtra, Devendra Fadnavis, said, “We are in strategic alliance with NCP and with emotional alliance with Eknath Shinde ji’s Shiv Sena”

Showing confidence about the third term for Modi Government, Devendra Fadnavis, explained, ‘The General Election 2024 is not an election of negative mandate. BJP does not face by anti-incumbency. We don’t need to target the opposition.’

Speaking about Government formation in Maharashtra, Devendra Fadnavis, Deputy Chief Minister, Maharashtra, said, “Sharad Pawar ji nominated Ajit Pawar ji for leading alliance related talks. Later on Ajit ji couldn’t back out from the commitments he had made to BJP”

Sharing his views about whether the BJP will do better in Maharashtra from the previous time, Shri Fadnavis remarked,“There are challenges but we will only do better than our performance from the last two times”

Devendra Fadnavis commented about the change in his role in the Government, said,“The Agenda that I drove during my tenure as Chief Minister, and I am able to deliver upon that even as Deputy CM”

“We have treated them as brothers for 25 years. It was Uddhav Thackeray ji who closed all doors”, Devendra Fadnavis further remarked talking about his relationship with the current leader Vidarbha Shiv Sena (UTB),

Talking about BJP’s strength, Devendra Fadnavis, said, “The ground cadre of BJP is inspired and driven by thought and not by expectations. BJP’s workers are the biggest Asset of the party. When Congress workers look at their leaders, they get worried.”

Talking about the upcoming state elections in Maharashtra, Devendra Fadnavis, Deputy Chief Minister, Maharashtra, said, “The coalition with NCP and Shiv Sena will continue in the upcoming elections. Eknath Shinde ji is our leader and we will fight the assembly election under his leadership”

The ABP Network’s ‘Ideas of India’ Summit 3.0 spotlighting the ‘The People’s Agenda’brought a confluence of ideas and ideators to a common platform celebrating the country’s people and its plurality. The two-day summit hosted policymakers, cultural ambassadors, industry experts, celebrities, business leaders, economists, and leading luminaries to delve into the fundamental ideas of liberty, justice, equality, and diversity that define India, its society, culture, and politics. The meaningful deliberations on diverse topics had the brightest minds across sectors providing insights about the nation’s trajectory and its journey to become Viksit Bharat.

Women shouldn’t shy away from seeking support; it’s impossible to do everything alone,’ says ISRO Deputy Director Nandini Harinath at Ideas of India Summit 3.0

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§ Dr. Nigar Shaji, Project Director, Aditya L-1 Mission, ISRO said, ‘ For women, balancing work, family, and personal life becomes essential, with health as a priority.’

§ Prof. (Dr.) AnnapurniSubramaniam, FASc., FNASc.,Director, Indian Institute ofAstrophysics, said, ‘It is important to create a framework at home, where support can be asked from the family and traditional roles can be given a push back.’

Chandigarh, February 23, 2024: In a key session at Ideas of India Summit 3.0,women achievers gained central focus.“Growing up with techno-bureaucrat and mathematician parents, education was ingrained as a priority in my life from the start. My father had a remarkable talent for explaining the physics of everyday occurrences, which instilled in me a deep curiosity and appreciation for the world around me,” said Nandini Harinath, DeputyDirector, Spacecraft Operations Area, ISROTelemetry Tracking and CommandNetwork, ISRO, sharing her experience of growing up the ranks from Junior Engineer at ISRO to leading major space missions such as Mangalyaan and Chandrayaan-2

On the inaugural day of ABP Network’sflagship event, the ‘Ideas of India’ Summit 3.0, leading women intellectuals and achievers in STEM fields joined together to explore the theme ‘Women in STEM: Working in the Trenches, Reaching for the Stars’, shedding light on how women defy all challenges experienced in the modern-day workforce and their road to success.

Nandini Harinath also shared the importance of family support, teamwork, and personal well-being. “Juggling the demands of family and a career in the space industry has often felt like navigating an obstacle course. However, I firmly believe in the power of teamwork. Throughout my journey, I have learned the importance of seeking support from those around me. No accomplishment is achieved in isolation, and leaning on my family and society for assistance has been crucial during times of need”, she added.

Nandini Harinath has been an indispensable asset to ISRO, with her dedication and expertise in space science. Explaining the future of India’s space exploration efforts, she said, “With the emergence of private players in the sector, the possibilities are endless. I envision India taking a leading role in space travel, not only for scientific advancement but also for the profound impact it could have on shaping our future as a society.”

Discussing her journey and the rise of women scientists at ISRO, Dr. Nigar Shaji,Project Director, Aditya L-1 Mission, ISRO, said, “Since school, I have believed in pursuing the uncommon path. My parents, particularly my father, a math graduate turned agricultural specialist, encouraged me. At ISRO, there is no glass ceiling, passion is supported. For women, balancing work, family, and personal life is essential, with health as a priority. As far as the space industry in concern, the Aditya mission is crucial for understanding the sun and space weather, ensuring Earth’s protection. Leading the world in the space industry should be our aim. Visibility for women in STEM is vital; education must be engaging and inclusive from grassroots.”

Elaborating on the vital role played by women in STEM to break the glass ceiling and drive India’s growth, Prof. (Dr.)Annapurni Subramaniam, FASc., FNASc.,Director, Indian Institute of Astrophysics, said, “It is important to be happy with yourself, as a woman we have multiple roles to play and one cannot bend to all requirements, there has to be a distinction. As such, there is limited conversation about women’s health. It is important to create a framework at home, where the support can be asked from the family and traditional roles can be given a push back. The Indian Institute of Astrophysics observatory in Kodaikanal is celebrating its 125 years, which is capturing Sun’s data. We have a night-time observatory in Ladakh, 2500 metres above the sea level. Our capabilities in astronomy are well established, thus India is being looked at as a support and resource in important missions for ground-based and space-based. India is also a major partner in two important projects in gravitational wave direction- LIGO, and Square Kilometer Array to look at the universe at very early stages.”

The ABP Network’s ‘Ideas of India’ Summit 3.0 spotlighting the ‘The People’s Agenda’brought a confluence of ideas and ideators to a common platform celebrating the country’s people and its plurality. The two-day summit hosted policymakers, cultural ambassadors, industry experts, celebrities, business leaders, economists, and leading luminaries to delve into the fundamental ideas of liberty, justice, equality, and diversity that define India, its society, culture, and politics. The meaningful deliberations on diverse topics had the brightest minds across sectors providing insights about the nation’s trajectory and its journey to become Viksit Bharat.

ABP Network’s ‘Ideas of India’ Summit 3.0 opens to a Spectacular Opening with the spotlight on the People

§ Spotlighting ‘The People’s Agenda’, the Summit began with Dr. Anish Shah, Group CEO & MD, Mahindra Group, & President, FICCI, sharing his perspective on ‘Viksit Bharat: The Road to 2047’

§ Dr. Anish Shah, Group: Over the next 7 years, Indian GDP will add as much to the global GDP as the entire European Union combined. We should be more ambitious and make manufacturing grow 16 times and exports grow 11 times.

Chandigarh, February 23, 2024: In the year of India’s 18^th General Election, ABP Network’s flagship event ‘Ideas of India’ Summit 3.0 launched to an enthralling opening, celebrating the spirit of democracy and plurality while converging many ideas of India.

Representing India’s business world, Dr. Anish Shah, Group CEO and MD, Mahindra Group, and President, FICCI, took stage to share his perspective on the pivotal role industries and enterprises will have to play for accelerating national growth and economic prosperity.

Dr. Anish Shah remarked, “Over the next 7 years, Indian GDP will add as much to the global GDP as the entire European Union combined.”

Deliberating upon the topic ‘Viksit Bharat: The Road to 2047’, Dr. Anish Shah, Group CEO and MD, Mahindra Group and, President, FICCI, expressed, “The Union Budget has prioritized economics over politics, adopted fiscal discipline and invested more in capex. The RBI has done a stellar job in containing inflation. Infrastructure is being massively developed to make manufacturing competitive in India. To make this vision a reality, each one of us has to play a role.”

Setting the goals for the industry, Dr. Anish Shah, remarked “India envisions to be a 30 trillion economy by 2047 to be a Viksit Bharat. This means manufacturing should be 25% of GDP. We should be more ambitious and make manufacturing grow 16 times and exports grow 11 times.”

Setting the spotlight on the people with the Summit theme “The People’s Agenda”, the two-day long intellectual discourse was set around how India can leverage its population potential to reinforce its leadership position globally on the way to becoming a developed economy.

The ABP Network’s ‘Ideas of India’ Summit 3.0 spotlighting the ‘The People’s Agenda’brought a confluence of ideas and ideators to a common platform celebrating the country’s people and its plurality. The two-day summit hosted policymakers, cultural ambassadors, industry experts, celebrities, business leaders, economists, and leading luminaries to delve into the fundamental ideas of liberty, justice, equality, and diversity that define India, its society, culture, and politics. The meaningful deliberations on diverse topics had the brightest minds across sectors providing insights about the nation’s trajectory and its journey to become Viksit Bharat.

Sony launches new SRS-XV500 portable party speaker with a powerful party sound and 25 hours battery backup

Chandigarh 23^rd February 2024: Sony India today announced the launch of the new SRS-XV500, a speaker to help people party louder for longer, anywhere. This speaker packs powerful sound, built-in lighting and a long-lasting battery, you can even plug in a karaoke mic and sing the night away. With the SRS-XV500, you have everything you need to entertain your friends and family.

1. Elevate your party experience with high quality sound and powerful bass with the SRS-XV500

Experience great music on the SRS-XV500 thanks to its two X-Balanced Speaker Units which deliver strong, powerful bass with minimal distortion as well as two tweeters that provide clear vocals and an expanded sound field. The non-circular diaphragm not only maximizes the area of speaker diaphragm, but it also increases sound pressure for deeper and punchier bass, less distortion and greater vocal clarity. For a richer, clearer, and more rewarding listening experience. Plus, the SRS-XV500 adapts to any environment due its flexibility of being positioned either vertical or horizontal.

2. 25 hours long-lasting battery and portable design delivering the power to party anywhere

The SRS-XV500 is a speaker that will never let you down due to its long battery life. After being fully charged, the SRS-XV500 will offer up to 25 hours[i] of playback. Plus, quick charging of 10 minutes lasts for up to 2.5 hours of playing time. With the Battery Care Function, you never have to worry about overcharging your speaker, making it more dependable for longer.

3. Sing in your style with karaoke and guitar input along with echo and key control on the rear panel

The fun does not stop there as you can belt out your favourite songs with the karaoke functionality. To sing your favourite song, simply plug in a karaoke mic and press play. A second input means you can duet with a friend on a second mic or even plug in a guitar to ramp things up even further. Both inputs have individual mixing. The Echo and Key Control on the rear panel of the unit let you adjust sound to your preference.

4. Customize and light up the party with ambient lighting feature

In addition to delivering musically, the SRS-XV500 also helps to create a party atmosphere thanks to its ambient light feature. Whether you want to use the speaker for daily use or for party use, you can customise the illumination by the Fiestable mobile app.

5. With newly added UI on rear panel command the party

Take control of your modes, settings, and lighting with the easy-to-use touch panel. It is intuitive and conveniently illuminated, so you can command the party even in a dark environment.

6. SRS-XV500 offers USB connectivity to play and charge smartphones

Plug in and play music with USB connectivity additionally you can use SRS-XV500 to charge your up your other devices like smartphones.

7. With IPX4 Rating splash proof) in SRS-XV500, the party never stops

The SRS-XV500 has an IPX4 water resistant[ii] rating, so you can use it outside with confidence, even if a few raindrops fall. The SRS-XV500 was built with portability in mind. The built in handle makes for easy transportation of the speaker.

8. Enjoy Remote Control with Sony|Music Center and Fiestable apps from the App Store or Google Play

The new SRS-XV500 is compatible with both Sony | Music Center and Fiestable apps. With Sony | Music Center, you can select playlists, change lighting patterns and sound modes all from the dance floor. Fiestable allows you to access fun features to help create the ultimate party atmosphere, such as making a playlist, karaoke functions including Voice Changer and Echo, plus DJ control to add sound effects.

9. New Environment friendly design

These products are designed not only to offer outstanding sound quality, but also to be kind to the environment. Recycled plastic[iii] originally developed for Sony is partially used for the body of the SRS-XV500. This reflects how Sony strives to reduce the environmental impact of our products.

Pricing and Availability

The SRS-XV500 party speaker will be available across Sony retail stores (Sony Center and Sony Exclusive), the www.ShopatSC.com portal, major electronic stores, and other e-commerce websites in India from 23^rd February 2024 onwards.

Model	Best Buy (in INR)	Availability Date
SRS-XV500	Rs.31,990/-	23rd February 2024 onwards

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[i] When MEGA BASS on, and the volume level is set to 18, lighting off. Actual performance may vary from the listed time due to the volume, songs played, surrounding temperature, and usage conditions.

[ii] Water resistance is effective only when the cap is closed. Not guaranteed for all situations.

[iii] The recycled plastics may not be used for parts, depending on the time of production.

They will be proud iOS representatives’: Noida students impress top Apple executive Greg Joswiak with their apps

Chandigarh, February 23, 2024: In a momentous collaboration, Apple has inaugurated its highly anticipated iOS Development Lab at Galgotias University in Delhi. The inauguration took place on February 20th, marking a significant stride towards fostering innovation and nurturing the next generation of iOS developers.

Earlier in September last year, the iOS Student Developer programme, an industry and academia partnered initiative, was launched to grow quality iOS talent in India and has since expanded to Galgotias University. This initiative is part of the TWITCH collaboration, representing Tata Consulting Services, Wipro, Infosys, Tech Mahindra, Cognizant, and HCL, aimed at enhancing access to technology, curriculum development, pedagogical approaches, and industry best practices in universities.

As a result of this partnership, students enrolled in the programme gain access to Mac computers, while each team receives iPhones, iPads, and Apple Watches for development and testing purposes. Additionally, they benefit from learning materials provided by Apple and industry best practices shared by Infosys.

The facility’s layout deviates from typical classrooms, resembling more of a corporate office. Galgotia elaborates to Joswiak that this design facilitates easier interaction between faculty members and students throughout the entire floor.

The iOS Development Lab, equipped with state-of-the-art facilities including 100 iMacs, is poised to serve as a hub for innovation and collaboration. It offers students the opportunity to engage in hands-on learning and the practical application of iOS development principles, thereby preparing them for success in the ever-evolving tech industry.

Apple Senior Vice President, Greg Joswiak, shared on Twitter, stating, “Today marked the grand opening of the iOS Development Lab at Galgotia University in Delhi. I loved meeting with the next generation of iOS developers and seeing the lab — outfitted with 100 iMacs.”

Students who are part of the programme get access to Mac and each team gets access to iPhones, iPads, and Apple Watch for development and testing, while they leverage learning resources from Apple and industry best practices from Infosys.

Dr. Dhruv Galgotia, CEO of Galgotias University, emphasised the transformative impact of the iOS Development Lab on the university’s teaching and learning pedagogy. He remarked, “Working for Apple has truly been an inspirational and enriching experience — not only for the students but also for the faculty and leadership team at Galgotias. The quest for astute perfection, eye for micro-detail, and the intelligence behind design has truly been an enlightening experience. We at Galgotias aspire to emulate the same culture within our organisation. The learnings from the iOS Development Centre will have a far-reaching impact well beyond the boundaries of the centre, specifically in the teaching-learning pedagogy of the entire university. The importance of mentorship and guidance in fostering a culture of active learning among students, enables them to develop a global outlook towards problem-solving and prepare for the challenges of the professional world.”

This collaboration between Apple and Galgotias University marks a significant milestone in the intersection of education and technology, paving the way for future advancements and empowering aspiring developers to shape the digital landscape with their creativity and expertise.

Mahindra Expands Its Premium Z8 Range with the introduction of New ‘Scorpio-N Z8 Select’ Variant

· The Premium Z8 Range will now start from INR 16.99 Lakh

· All-new Midnight Black Colour Option introduced in ‘Scorpio-N Z8 Select’

Chandigarh, February 23, 2024: Mahindra & Mahindra, India’s leading SUV manufacturer, today launched the ‘Scorpio-N Z8 Select’variant, a significant addition to its acclaimed Scorpio-N Z8 premium range. The SUV combines design, performance, and technology, thereby redefining excellence within the Scorpio-N lineage. Alongside the Z8 and Z8L variants, each known for their unique features, the ‘Z8 Select’ variant stands out in the segment, starting at an attractive price of INR 16.99 Lakh.

The ‘Scorpio-N Z8 Select’ is meticulously crafted with key premium features like Adrenox Connect, Built-in Alexa, signature dual barrel LED headlamps, LED Projector Foglamps & Sting-like LED DRLs, R17 Diamond cut Alloy wheels, rich coffee-black leatherette interiorsat an attractive price point. Available in both petrol and diesel engine options, as well as Automatic (AT) and Manual Transmission (MT) configurations, the ‘Scorpio-N Z8 Select’ is designed to cater to a wide array of driving preferences and requirements, making it a versatile choice for SUV enthusiasts.

With the introduction of the ‘Scorpio-N Z8 Select’ variant, Mahindra continues to dominate the SUV market by providing a feature-rich, accessible, and versatile SUV that prioritizes customer satisfaction and value.

Unmissable Design

The ‘Scorpio-N Z8 Select’ is poised to rule the hearts of SUV lovers, blending Mahindra’s legacy of automotive excellence with modern & contemporary design and technology, offering an authentic SUV experience.

The ‘Z8 Select’ stands out with its exclusive Midnight Black colour, enhancing the Scorpio-N’s commanding presence. This new colour adds to the SUV’s bold design, complemented by diamond-cut alloy wheels and signature LED headlamps. The LED Daytime Running Lamps, LED Projector Fog Lamps, and LED Sequential Turn Indicators on the ORVMs further define this new pinnacle of SUV design.

Premium Interiors

The ‘Z8 Select’ boasts rich coffee-black leatherette interiors, creating an oasis of grandeur and comfort. Also featuring soft touch IP the interiors of the ‘Scorpio-N Z8 Select’ are designed and fettled to offer a highly sophisticated sensation, delighting the driver and passengers alike.

Thrilling Performance

At the heart of the ‘Z8 Select’ lies the robust TGDi mStallion Petrol engine, delivering 149.14 kW (200 PS) of power and 380 Nm of torque, and the efficient mHawk Diesel engine, offering 128.6 kW (175 PS) of power and 400 Nm of torque. These powerhouses ensure a thrilling driving experience across all terrains, bolstered by both 6-speed Manual and Automatic transmission options, providing a perfect blend of performance and control suitable for any adventure.

Advanced Tech & Intuitive Features

This variant is equipped with a 20.32 cm Infotainment screen & 17.78 cm colour TFT cluster, featuring Adrenox Connect with 60+ Connected Car functionalities, built-in Alexa, sunroof, and wireless Android Auto and Apple CarPlay. This seamless integration of technology and comfort ensures a truly interactive and enjoyable journey for both the driver and passengers.

Sophisticated Dynamics and Impeccable Ride Comfort

The SUV introduces exemplary ride comfort with Frequency Dependent Damping (FDD) and Multi-tuned Valve Central Land (MTV-CL) technologies. Coupled with an agile and responsive steering system and all 4 Disc Brakes, the Z8 Select guarantees a smooth, comfortable ride experience.

High Standards of Safety

Safety is core to Mahindra’s philosophy, and this commitment is evidenced by the Scorpio-N’s remarkable achievement of being the first body-on-frame SUV to secure a 5-star rating in the Global New Car Assessment Programme’s (GNCAP) new crash-test protocols, setting a new benchmark for vehicle safety.

Equipped with an array of advanced safety features, the ‘Scorpio-N Z8 Select’ offers unparalleled protection. Standard Electronic Stability Program (ESP) and 6 airbags are just the beginning of its comprehensive safety suite, designed to ensure top-tier safety for all occupants.

The ex-showroom prices for the ‘Scorpio-N Z8 Select’ variants are:

Engine Type	Petrol		Diesel
Transmission	MT	AT	MT	AT
Scorpio-N Z8 Select (INR in Lakh)	16.99	18.49	17.99	18.99

The ‘Scorpio-N Z8 Select’ variant will be available at dealerships from March 1, 2024.

To ensure enhanced customer experience, Mahindra has enhanced its production capacity and customers can expect faster deliveries of their Scorpio-N.

Social Media Addresses for Mahindra Scorpio-N:

· Brand website:https://auto.mahindra.com/suv/scorpio-N

· X (Formerly Twitter): @MahindraScorpio

· YouTube: youtube.com/mahindrascorpio

· Instagram: @mahindra.scorpio.official

· Facebook: @MahindraScorpio

· Hashtag: #MahindraScorpioN

Ashok Leyland Celebrates 3 Million Vehicles Production Milestone

Chandigarh, 22^nd February 2024: Ashok Leyland, the Indian flagship of the Hinduja Group and the country’s leading commercial vehicle manufacturer, today announced the production rollout of its 3 millionth vehicle. The event took place at its the state-of-the-art manufacturing facility in Pantnagar, Uttarakhand. This significant achievement highlights Ashok Leyland’s enduring dedication to innovation, technological advancement, and strong customer relationships.

Ashok Leyland has been a driving force in the Indian and international commercial vehicle sector with technology at the forefront. Millions of passengers rely on Ashok Leyland buses daily to reach their destinations, while the brand’s trucks play a pivotal role in keeping the wheels of the economy turning.

Mr. Shenu Agarwal, MD & CEO of Ashok Leyland said, “We are proud to have achieved this significant milestone. Ashok Leyland has always been ahead of the curve and leading the CV industry in product technology and innovation. The rollout of our 3 millionth vehicle is a testament to our well-established reputation for manufacturing highly reliable products and delivering top-notch customer service. We extend our heartfelt thanks to our employees, customers, and all business partners who have contributed immensely to our success.”

Mr. Ganesh Mani, Chief Operating Officer, Ashok Leyland said, “This is indeed a historic milestone for Ashok Leyland. The roll out of the 3 millionth vehicle from our factory validates the joint efforts made by our numerous teams including our supplier and technology partners. It also reinforces our commitment to provide top-quality products and services tailored to meet the emerging demands of commercial mobility.”

Ashok Leyland has a history of pioneering industry-first achievements that redefine standards and establish new benchmarks, reflecting its commitment to excellence across all business operations. Also, in line with its dedication to customer satisfaction and service excellence, the company has embarked on a comprehensive network expansion, bolstering its presence and reach nationwide. This expansion reaffirms the brand’s commitment to delivering unparalleled service and support to customers, ensuring their continued success. Outside India, Ashok Leyland has now expanded to 48 countries. Ashok Leyland, as it completes its 75 years, is fully committed to driving a sustainable and eco-friendly transportation ecosystem, moving steadfastly on its vision of becoming the Top 10 Commercial Vehicle player globally.

NBDA strongly condemns the physical manhandling of Shiv Prasad Yadav, iTV Correspondent

Chandigarh: February 22, 2024: News Broadcasters & Digital Association (NBDA) strongly condemns the incident involving the physical manhandling of Mr. Shiv Prasad Yadav, an iTV Correspondent, by political party workers during the Nyay Jodo Yatra in Rae Bareli.

Such incidents involving physical harm to journalists are not only unacceptable but are also a direct attack on the media’s freedom of speech and expression.

NBDA unequivocally states that there can be no justification for manhandling journalists and urges the administration to take immediate action against the erring individuals.

—————————————————————————————————————-

Annie Joseph

Secretary General

ABP Network’s Third Edition of ‘Ideas of India Summit’ to spotlight “The People’s Agenda” on February 23 & 24 in Mumbai

The Summit will have more than 35 stimulating sessions with over 60 celebrated Ideators from diverse sectors discussing the road Indians take on the way to become Viksit Bharat

Chandigarh, February 22, 2024: As India, the world’s largest democracy, braces itself for the upcoming 18th General Election, ABP Network, the country’s leading multi-language news network, is set to host the third edition of its flagship event, the ABP Network ‘Ideas of India’ Summit 3.0. The summit is scheduled for February 23 and 24, 2024, in Mumbai.

The ABP Network ‘Ideas of India’ Summit 3.0 aims to shift the spotlight onto the people of India, bringing together newsmakers, thought leaders, entertainers, and economists to provide insights into the nation’s trajectory. From a hardline conservative former Home Secretary of UK, Suella Braverman, to an Emmy-nominated TV Host Padma Lakshmi who display the power of the Indian diaspora to a path finding economist Arvind Panagariya heading the 16^thFinance Commission; from the beloved actor Kiara Advani to a filmmaking couple Aamir Khan and Kiran Rao who tell the untold stories, the finest minds from diverse sectors will converge to discuss the future of the country and its people amidst some of the most concerning developing uncertainties in the world.

This year’s mega edition, themed “The People’s Agenda,” will serve as a platform for intellectuals, experts, and achievers to deliberate on India’s roadmap. The summit will explore how India can leverage its population potential and strengthen its global leadership position in the face of emerging uncertainties.

Prominent personalities who will share their perspectives will also include Devendra Fadnavis, Deputy Chief Minister of Maharashtra, Dr. Shashi Tharoor, Third time Lok Sabha MP and Chairman of Parliament’s Standing Committee on Chemicals and Fertilisers; Dr. Anish Shah, Group CEO of Mahindra Group and New FICCI President; Prof. Sunil Khilnani, Historian and Political Scientist, Javed Akhtar,celebrated Poet, Lyricist, and Author; accomplished Actors Kareena Kapoor Khan and Sobhita Dhulipala; Omar Abdullah, Former Chief Minister of J&K and Vice President of JKNC; Piyush Pandey, Ad Guru;Amish Tripathi, Author and Former Diplomat; Subodh Gupta, renowned artist; Shashank ND, Co-Founder of Practo; Poonam Mahajan, MP, BJP; Priyanka Chaturvedi, Rajya Sabha MP, and Deputy Leader of Shiv Sena; Madhur Bhandarkar, accomplished Film Director and Script Writer; Ila Arun, versatile Actor, Singer and Writer; Sanjay Jha, Author and Columnist and more.

ABP Network CEO Avinash Pandey said, “After the tremendous success of the first two editions, we are immensely proud to present a grander and richer edition of ABP Network ‘Ideas of India’ Summit. The last two editions were highly celebrated and appreciated because of the confluence of ideas on our platform. With the next General Election around the corner, India is at the cusp of making history. It is the year of great expectations which will shape the future course of the country. As ‘Ideas of India’ Summit is the foremost platform that celebrates country’s plurality, it was important for all of us to put central focus on the people of nation, their aspirations, and their story. As India advances on the journey of being the Viksit Bharat, the world is watching us emerge. Our emergence at the global arena will be dependent on how we leverage the potential of our people. It is with these thoughts I am pleased to present to you the ‘Ideas of India Summit 3.0’ which will host a spectacular line-up of public welfare thinkers and intellectuals as we discuss the way forward for India to project its national self-image at the global stage.”

Spanning two days, the third edition will delve into the fundamental ideas of liberty, justice, equality, and diversity that define India. The Summit will feature captivating discourses on sustainable growth and assess alterations in society, culture, and politics. With over 35 sessions and 60 speakers and session chairs, the ABP Network Ideas of India Summit 3.0 promises a fascinating and enriching experience.

The summit will be available for viewing on February 23 and 24, 2024, across all digital platforms of the ABP Network. Watch it live here – https://news.abplive.com/

RBL Bank distributes bicycles and school-kits to underprivileged girls in Patiala under its CSR initiative UMEED 1000

· Continues to empower girl child education under its CSR initiative UMEED 1000

· Over 2000 bicycles and school-kits will be donated across different cities in India

Patiala, February 22, 2024: RBL Bank, one of one of India’s leading private sector banks, under its CSR initiative – UMEED 1000, proudly announces the continuation of its commitment to supporting girl child education. The Bank has donated 700 bicycles to underprivileged girl children in Patiala, Punjab. The Bank held the donation drive in the presence of Dr. Balbir Singh, Hon’ble Minister, Medical Education & Research, Punjab, Baltej Singh Pannu, Director Media CM Punjab, R Subramaniakumar, MD & CEO, RBL Bank and senior representatives from RBL Bank. The girls showed high enthusiasm as they assembled at Polo Ground to receive the bicycles. The beneficiaries were identified by the Bank directly with the support of the Education and Social Welfare department, Government of Punjab.

One of the major reasons for children dropping out of School is distance. This initiative will provide the much-needed means of transport to increase access to education. The bicycles will help the girl-children go to school in a way that is both energy-efficient and environmentally sustainable. The Bank is distributing over 2000 bicycles and school-kits across India, including Patiala, Jaipur, Nagpur and Guwahati

Speaking on the occasion, R Subramaniakumar, Managing Director and CEO, RBL Bank, said, “In line with our mission of ‘Community as the Cause’, we stand fully committed to help the marginalized communities with our unique CSR outreach programmes. Through sustained support under UMEED 1000, we strive to make a meaningful difference in the lives of girls and contribute towards a more equitable society.”

Ahead of International Women’s Day, Amazon India and GAME sign MOU under Saheli Program Boost Rural Women Entrepreneurship via E-commerce

Chandigarh, Feb 22^nd, 2024: Amazon India signed a Memorandum of Understanding (MoU) with ‘Global Alliance for Mass Entrepreneurship (GAME), to collaborate and promote digital growth of women entrepreneurs in India, especially in Tier-2, Tier-3 cities and beyond. Through this partnership, Amazon India will aim to support approximately 25,000 women entrepreneurs and artisans in their digital entrepreneurial journey. GAME is providing inputs in business capacity building, bridging digital marketing skill gaps and enabling them to aggregate as collected brands. With the objective of creating platform access and enabling financial independence for rural women entrepreneurs and artisans, this initiative will provide the necessary support and resources for them to thrive in the digital landscape.

The MOU between Amazon India and GAME aims to co-develop and facilitate broad-based entrepreneurship to accelerate and sustain the growth of the Micro, Small and Medium Enterprises (MSMEs) in India. Amazon Karigar & Saheli will offer workshops/training, onboarding and AM support for sellers involved in this entrepreneurship without any financial investment. This aligns with Amazon’s commitment to bolster India’s economy and create millions of sustainable jobs by 2030, through partnerships within the entrepreneurship ecosystem. Further, women entrepreneurs will be provided with hands-on training and support on digital marketing initiatives, performance marketing, product listing optimization, and advertising techniques, equipping them to adapt to current and future trends in the digital marketplace. Additionally, they will gain access to valuable data-driven insights and metrics get better knowledge on customer behaviour and market trends.

Commenting on the occasion, Mr. Gaurav Bhatnagar Head of Seller Acquisition and Development at Amazon India said, “It is truly inspiring to witness women entrepreneurs nationwide harnessing the power e-commerce to build and grow their business. Through innovative products, they are catering to customer preferences and establishing scalable enterprises that contribute significantly to societal well-being and economy. We are honored to be a catalyst in their entrepreneurial journey through our Saheli program. Our steadfast commitment lies in facilitating worldwide customer access, thereby empowering these women to realize their full potential in the dynamic landscape of Digital India.”

Sharing his views on this occasion, Mr. Ketul Acharya, President, Global Alliance for Mass Entrepreneurship, “We are delighted to have partnered with Amazon for the Saheli program. GAME’s Women Economic Empowerment (WEE) program seeks to enable women entrepreneurs by enhancing their livelihood opportunities and connecting them with diverse platforms and economic partners. Through this partnership, WEE at GAME is supporting Amazon in solving large-scale ecosystem challenges to women’s economic empowerment with access to training in the digital marketplace as well as research and data about access to new markets.”

Amazon launched its special program for women entrepreneurs, ‘Amazon Saheli’ in 2017, which seeks to bring to the fore locally made products from women entrepreneurs and local women owned businesses in India. As part of this initiative, Amazon works with partners and woman entrepreneurs to drive digitization and to provide requisite tools to woman entrepreneurs to enable them to become successful in their digital endeavours. Since its inception, Saheli has digitized over 1.8 million rural, hyperlocal and urban women-led businesses through its partner network, selling selection of products such as apparel, jewellery, groceries, on the ecommerce marketplace. The products are sourced from different (NGOs) across India. More than 80,000+ women artisans are involved in this partnership and benefit from it. The artisans produce and sell these products to support their livelihoods.

Uber CEO says India’s Digital Public Infrastructure holds incredible promise as company signs MoU with ONDC

Chandigarh, February 22, 2024: Uber, India’s leading ridesharing platform, today signed an MoU with Open Network for Digital Commerce (ONDC) to explore an integration with the network to expand the range of mobility offerings on the Uber app. The agreement with ONDC, a private non-profit organization established by the Department for Promotion of Industry and Internal Trade of Government of India, stands to strengthen Uber’s mission of bringing safe,affordable and reliable rides to all Indians.

At an event in Bengaluru, Uber’s global CEO Dara Khosrowshahi spoke with Infosys Chairman, Nandan Nilekani on the subject of ‘Building Population Scale Technology.’ Dara said companies and governments around the world can learn from the scale and ambition of India’s Digital Public Infrastructure. He added that as a technology company, Uber views open source tech stacks with a lot of interest and recognizes the opportunities they bring for everyone.

Speaking on the MoU signing, Prabhjeet Singh, President, Uber India and South Asia, said, “Our vision for Uber in India is to serve the mobility needs of all Indians. This is in line with ONDC’s objective of democratizing digital commerce. We are excited to take our first step through this MoU with ONDC to explore how we can accelerate our ambition to make Uber a platform for every Indian’s daily mobility needs. We are committedto play our part in helping speed up andstrengthen India’s digital transformation.”

T Koshy, MD & CEO of ONDC, Said, “As the Open Network is continuously evolving, MTT (Mobility, Transport and Travel) is certainly a critical sector for us. Different players together on the Network foster innovation and newer business models. Today’s MoU is a major step forward, and one we hope will enable a diverse range of mobility solutions to benefit every Indian.”

Over the past 10 years, Uber’s technological innovation has helped revolutionize mobility formillions. The app has reshaped India’s transportation landscape, offering safe, reliable and affordable rides to people across 125 cities across a range of different vehicle types. And weare proud to help more than 900,000 Indians earna living each month by driving with Uber.

Uber CEO says India’s Digital Public Infrastructure holds incredible promise as company signs MoU with ONDC

Chandigarh, February 22, 2024: Uber, India’s leading ridesharing platform, today signed an MoU with Open Network for Digital Commerce (ONDC) to explore an integration with the network to expand the range of mobility offerings on the Uber app. The agreement with ONDC, a private non-profit organization established by the Department for Promotion of Industry and Internal Trade of Government of India, stands to strengthen Uber’s mission of bringing safe,affordable and reliable rides to all Indians.

At an event in Bengaluru, Uber’s global CEO Dara Khosrowshahi spoke with Infosys Chairman, Nandan Nilekani on the subject of ‘Building Population Scale Technology.’ Dara said companies and governments around the world can learn from the scale and ambition of India’s Digital Public Infrastructure. He added that as a technology company, Uber views open source tech stacks with a lot of interest and recognizes the opportunities they bring for everyone.

Speaking on the MoU signing, Prabhjeet Singh, President, Uber India and South Asia, said, “Our vision for Uber in India is to serve the mobility needs of all Indians. This is in line with ONDC’s objective of democratizing digital commerce. We are excited to take our first step through this MoU with ONDC to explore how we can accelerate our ambition to make Uber a platform for every Indian’s daily mobility needs. We are committedto play our part in helping speed up andstrengthen India’s digital transformation.”

T Koshy, MD & CEO of ONDC, Said, “As the Open Network is continuously evolving, MTT (Mobility, Transport and Travel) is certainly a critical sector for us. Different players together on the Network foster innovation and newer business models. Today’s MoU is a major step forward, and one we hope will enable a diverse range of mobility solutions to benefit every Indian.”

Over the past 10 years, Uber’s technological innovation has helped revolutionize mobility formillions. The app has reshaped India’s transportation landscape, offering safe, reliable and affordable rides to people across 125 cities across a range of different vehicle types. And weare proud to help more than 900,000 Indians earna living each month by driving with Uber.

Botosmooth Hair Botox by Godrej Professional Launched across Punjab’s Leading Salons

Chandigarh February 22, 2024: Godrej Professional, a professional hair brand with products in hair care, colour, styling, and keratin from Godrej Consumer Products Limited (GCPL), introduced its new hair Botox treatment – Botosmooth that can be accessed by consumers across popular salons in Punjab. The professional salon brand also conducted a hair show to showcase this hair Botox treatment, which was attended by more than 100 salonists and stylists from across the state. Salon professionals got an in-depth understanding about this treatment which is all set to revolutionise the hair care experience for consumer. This initiative not only marks the brand’s commitment to introducing innovative treatments but also signifies its dedication to upgrading professionals with the latest in the industry.

Botosmooth by Godrej Professional is a revolutionary treatment that restores and revitalises all types of hair. Zero use of formaldehyde is the highlight of the treatment, making it a safer option compared to others. Even without formaldehyde, it renders hair extremely soft, frizz-free, and reconstructs it into naturally straight-looking hair that lasts up to 30-60 washes. Botosmooth, enriched with a blend of nourishing Nutri oils including Argan oil, Grape seed oil, Coconut oil, Sunflower oil, and Shea Butter, promises to revolutionize hair care routines, setting a new standard of excellence and empowering individuals to embrace their best hair every day.

Commenting on the launch of Botosmooth in Punjab, Abhinav Grandhi, General Manager, Godrej Consumer Products Ltd (GCPL), said, “We already have an established presence in the professional hair care category and expertise in haircare and colour, this makes us enter the next category which is hair Botox treatment. Botosmooth is a superior formulation that is free from formaldehyde that gives a smooth, long lasting, and fizz-free hair. Revolutionary products like Botosmooth enhance the salon experience for clients and foster business growth opportunities for salon owners.”

He further added, “Skill-building education about latest hair treatments is crucial for getting best results in salon hair care treatment. Godrej Professional is doing this by organizing training with international hairdressers and industry experts for stylists across Punjab. This will enhance the skills of all these hair stylists.”

Over 100 stylists spent the day with the brand’s education and technical ambassadors who demonstrated Botosmooth treatment. The session was helmed by international hair expert Filipe Rabelo, who shared tips to introduce them to the latest hair Botox treatment. Shailesh Moolya, National Technical Head at Godrej Professional, spoke about the step-by-step process of the new hair straightening and smoothening technique, Botosmooth, withNajeeb Ur Rehman, Botosmooth & Kerasmooth Ambassador at Godrej Professional. While Sylvia Chen, Technical Ambassador at Godrej Professional, demonstrated some simple styles.

Shailesh Moolya, National Technical Head, Godrej Professional, hailed Botosmooth as a milestone in hair care innovation, stating, “Gone are the days of grappling with styling tools or battling unruly locks. Enriched with Shea Butter & Nutri oils like argan oil, grape seed oil, coconut oil, sunflower oil, Botosmooth offers a transformative solution that suits all hair types. With this Formaldehyde free formula, you can bid adieu to frizzy, dry hair that needs frequent washing and say hello to frizz-free, smooth, shiny, straight hair. We recommend our Godrej Professional Keracare hair care products such as shampoo, conditioner, hair mask and oil, for home care to maintain the results.”

Filipe Rabelo, esteemed global educator and owner of prominent salon chain in Brazil, said, “Botosmooth by Godrej Professional is the salon expert for achieving superior hair texture, offering a revolutionary treatment now available in India. This protein-based product is free from formaldehyde, ensuring a safe and delightful experience for both salon professionals and clients alike. Infused with a variety of nutrition-enhancing ingredients, it guarantees that hair remains healthy and strong while achieving a smooth, sleek finish. This product also reflects a personal collaboration I had with Godrej Professional to introduce Brazilian formulations suitable for all hair types in India.”

People can avail of Godrej Professional Botosmooth treatment across leading salons in Punjab.

Godrej Interio’s ‘HomeScapes’ Study reveals Indians want ‘Me-Time’ at home

~ The brand’s ‘Homescapes’ study uncovers that furniture selections mirror a consumer’s personality ~

Chandigarh 22 February 2024: In the fast-paced and dynamic landscape of modern India, a notable shift is occurring in the way people approach their homes, as revealed in the’HomeScapes’ study conducted by Godrej Interio, a business of Godrej & Boyce, the flagship company of the Godrej Group. The research highlights the distinct manifestation of individuals’ personalities and values in their preferences for home decor, emphasising the inherent link between homes and personal growth.

The findings of the report unveiled intriguing aspects of changing consumer behaviour, shedding light on the significance of personal space and its connection to individual growth highlighting how an increasing number of Indians are actively seeking ‘Me-Time’ within the confines of their homes. With more Indians working trying to balance their work and home, ‘personal time’ is becoming more of a luxury. As per the ‘HomeScapes’ study, more Indians are now looking to get ‘Me Time’ where they can unwind in their personal space at home. The report also stressed on the fact that personal space/corner is the first thing that an increasing number of Indians think of when planning to buy their own homes. In fact, about one in every three respondents in both Mumbai (37%) and Kolkata (31%) and more than a quarter of the respondents in Bengaluru (27%) admit that their personal space where they can indulge in a solitary activity in peace is the first thing, they visualize in their first home.

Commenting on the trend Swapneel Nagarkar, Senior Vice President & Business Head, Godrej Interio, “The ‘Homescapes’ research underscores the profound emotional bond between individuals, their families, and their homes. Our study explores the sentiments of consumers regarding a crucial aspect of their existence—their homes as a reflection of their lives. The survey data highlights a shift towards prioritizing both functionality and aesthetics, ensuring that homes are not only efficient and well-organized but also inviting and elegantly decorated. At Godrej Interio, we take pride in creating furniture that goes beyond visual appeal, offering features tailored to complement the modern Indian lifestyle. Our furniture becomes an integral part of one’s home and lifestyle, embodying both style and practicality.”

Furthermore, the study reveals that Kolkata, Bengaluru, and Mumbai are the top three cities looking for refuge in their homes from the hustle and bustle of the outside world. About 33% of the respondents claim that their home is their sanctuary to unwind, get ‘me-time’, sleep, meditate, indulge in ‘self-care’, spend time in their balcony garden, etc. with more than half ofrespondents in Kolkata (56%), 40% of respondents in Bengaluru, and 39% Mumbaikars claiming this. The study further states that 44% of respondents have added a balcony garden or a mini-garden at home in the past two to three years. About half of the respondents –46% claim that they have started a new work-out or yoga routine at home. Additionally, 56% of participants expressed a desire to revive the tradition of enjoying morning tea or coffee in their favorite chair, either on the patio or in the living room.

The survey was conducted with 2822 Indians living across 7 cities including Bengaluru, Chennai, Delhi, Hyderabad, Kolkata, Mumbai and Lucknow.

Jawa Yezdi Motorcycles brings its Mega Service Camp to Jaipur and Lucknow This February

Chandigarh 22 February, 2024: Jawa Yezdi Motorcycles is set to extend its highly successful Mega Service Camp to Jaipur, Rajasthan, and Lucknow, Uttar Pradesh. Following two successful service camps in Kerala, the three-day events will take place in Jaipur from February 23rd to 25th and in Lucknow from February 29th to March 3rd, exclusively catering to Jawa motorcycle owners of the 2019 and 2020 models in these regions.

Building on the success of previous service camps in Cochin and Calicut, which serviced over 850 Jawa motorcycles, the brand plans to conduct Mega Service Camps across multiple cities in the coming months. This initiative underscores the brand’s commitment to prioritizing customer satisfaction and delivering an unparalleled ownership experience.

Ashish Singh Joshi, CEO of Jawa Yezdi Motorcycles, expressed enthusiasm about expanding the Mega Service Camps nationwide, stating, “We are thrilled to broaden the reach of our Mega Service Camps across the country. The outstanding response in Kerala allowed us to engage with our valued customers, who play a crucial role in shaping our products and processes. Through these camps, we aim to provide a comprehensive ownership experience for our motorcycles.“

As part of the service camp, owners of 2019-2020 Jawa motorcycles are entitled to a comprehensive vehicle health check-up and a free replacement of select parts. Leading original equipment suppliers, including Motul, Amaron, and Ceat Tyres, will be actively participating to assist customers.

In a continued commitment to long-term customer satisfaction, Jawa Yezdi Motorcycles is offering complimentary extended warranties based on the motorcycles’ health evaluation. Additionally, a designated zone will be set up for owners interested in upgrading their motorcycles to assess the exchange value.

Details for the Jaipur Mega Service Camp:

Location: Dev Autotech, #1 Neelkanth Colony, Vidhti Nagar Corner, Ajmer Road, Jaipur – 302021, Rajasthan

Details for the Lucknow Mega Service Camp:

Location: Crescendo Motor LLP, Kumar Cold Storage, Girirkunj, Hardoi Road, Lucknow – 226003

Owners of Jawa Yezdi Motorcycles are encouraged to reserve their slots at the nearest brand dealership. Don’t miss the opportunity to ensure your motorcycle receives top-notch care and experience the commitment to customer satisfaction firsthand.

upGrad Harnesses AI to translate Certs & Bootcamps into vernacular languages

The skilling major deploys and leverages AI to enhance its offerings and leverage local dialects / human interventions for stronger career results

Chandigarh, 22 Feb 2024: upGrad, one of Asia’s largest integrated learning skilling and workforce development majors intends to enhance its product diaspora by translating popular Bootcamps & Certs into vernacular languages using AI for freshers and working professionals. “Presently over 40% of upGrad’s learner base in India is from Tier 2 cities and beyond where regional languages are more prevalent compared to English,” highlights Asheesh Sharma – President, Certifications and Bootcamps, upGrad. Recognising this opportunity to improve the communication and the learning experience, the skilling major has identified Hindi, Tamil, Telugu, Kannada, and Bengali languages in phase 1 to ensure the brand penetrates deeper across every eligible household in the region.

The company aims to combine pedagogy with strong human interventions in the form of counsellors and buddies who could speak local languages further making it accessible and convenient for learners coming out of the vast national diaspora. Focusing on regional insights and demand, the catalogue will include courses in Engineering, Data Science, AI, Cloud Computing, DevOps, UI/UX, and Agile Project Management where upGrad has a strong foothold already, while Phase 2 will target Cybersecurity, Blockchain, Product Management, Business Analyst, and ITIL, with foreign languages like Spanish and Chinese. Over 5 lakh learners have been enrolled in the past with the most demand coming out of Bengaluru, New Delhi, Mumbai, Hyderabad, Odisha, Pune, Chennai, and Kolkata among others.

Utilising an in-house tech tool, counsellors will address inquiries related to one’s education, background, interests, and career aspirations to ensure effective guidance and decision-making. Aligned with GOI’s ambition of fostering cultural connection and cognitive development amongst India’s youth, this approach aims to bridge the gap between accurately selecting the right program/domain and achieving one’s desired career goals. “Most scepticism today is fed inorganically and needs stronger course correction. Online is an incredible tool that has come a long way from being a VC tool vs. an interactive and immersive format that’s hands-on and accessible at any given point. Considering that only 7 to 8% of graduates in India are deemed employable, our objective is to substantially elevate this figure by providing millions with some initial support or springboard to get closer to their career aspirations,” said Sharma while talking about the business objective.

The company invests significantly in AI-related developments internally and the onset of FY25 marks an important growth and transformative year for the brand. “We’ve already deployed AI across our operations much before it became the buzzword for building on to learner engagements, we are now taking it a notch higher by harnessing its impact into our curriculum and teaching. There’s wider acceptance and a sense of openness amongst professionals of all age groups,” he added.

The company may also extend these services to its Enterprise arm soon to further personalise corporate training sessions making them accessible to all strata. India being the HQ, the brand has witnessed 100% YoY growth in overall enrolments and further claims to double down its annual active learners in the next 1 year.

FedEx Invests USD 350 Million to Boost Global Trade and Strengthen Operations

Chandigarh, India, February 20, 2024 — FedEx Express (FedEx), a subsidiary of FedEx Corp. (NYSE: FDX) and one of the world’s largest express transportation companies, is expanding its footprint in the Middle East, Indian Subcontinent and Africa (MEISA) by establishing a state-of-the-art hub at Dubai World Central (DWC) Airport in Dubai South. The facility was officially inaugurated by His Highness Sheikh Ahmed bin Saeed Al Maktoum, Chairman of Dubai Airports and Chairman and Chief Executive of Emirates Airline and Group, along with Raj Subramaniam, FedEx Corporation President and CEO, Richard W. Smith, FedEx Express President and CEO, Airline and International, and Kami Viswanathan, FedEx Express MEISA President.

This new FedEx regional hub marks a long-term investment of more than USD 350 million, focusing on infrastructure, and technological advancements. This investment reaffirms our commitment to revolutionize its operations with cutting-edge technology and innovative practices.

“The establishment of our new regional hub significantly enhances our presence and capabilities in the MEISA region. This investment is not just about infrastructure expansion; it will contribute to improve the region’s connectivity, and play a key role in facilitating global trade and commerce,” said Richard W. Smith, FedEx Express President and Chief Executive Officer, Airline and International. Given the role of the UAE and Dubai in global trade, our regional hub not only aims to serve the MEISA region, which accounts for approximately 45% of the world’s population and includes key markets like India and Saudi Arabia, but is also a crucial part of our global air network that connects more than 220 countries and territories.”

“This hub is a significant step forward towards our vision of building smarter and more sustainable supply chains for everyone. Integrating the latest physical infrastructure with digital capabilities powered by artificial intelligence, it enables us to improve efficiency and provide our customers with new capabilities to redefine competitiveness and drive business growth, ultimately contributing to a more connected and resilient global trade ecosystem,” said Kami Viswanathan, President of FedEx Middle East, Indian Subcontinent, and Africa.

The 57,000 sq. m facility incorporates advanced technologies that include automated sort systems that enhance the efficiency, accuracy, and speed of package processing and distribution from the facility. The hub also boasts two automated high-speed x-ray machines, to efficiently scan goods and enhance security. A dedicated 170 sq. m cold storage area caters to a wide range of temperature-sensitive shipments.Demonstrating the FedEx commitment to sustainability and achieving our goal ofcarbon-neutral operations by 2040, the hubfeatures an all-electric ground fleet and charging stations for operational and employee vehicles.

Our investment in the new hub further enhances India’s connectivity to the rest of the world through UAE, and forms an integral component of the region’s logistics ecosystem.

Bank of India Elevates Farming Futures with Exclusive Festive Finance Offers

Chandigarh, February 22, 2024: Bank of India has launched an exciting festive offer on two impactful schemes – Farm Mechanization and Krishi Vahaan – valid until 31 March 2024. These initiatives are aimed at addressing a significant challenge faced by farmers and agri entrepreneurs – gaining access to essential financial aid.

The Krishi Vahaan and Farm Mechanization loans from the Bank offer a seamless term loan solution for financing various agricultural essentials, including farm machinery, implements and transport vehicles. The Krishi Vahaan loan is particularly noteworthy, covering up to 90% of the ex-showroom price of the vehicle and, importantly, requires no collateral for loans up to INR25 lakh for farmers and up to INR1 crore for agri entrepreneurs. For farm machinery, loans are available up to 85% of the cost.

What makes these schemes stand out are the tangible benefits they offer farmers and agri entrepreneurs. From no hidden charges to a straightforward documentation process, these loans are customised for maximum convenience with simplified application process and quick disbursal.

This commitment from Bank of India underscores its dedicated effort to offer accessible and efficient financial solutions. The Bank aims to empower farmers and agri entrepreneurs, enabling them to navigate the challenges of modern agriculture with confidence. Additionally, this initiative aligns with and supports Hon’ble Prime Minister, Shri Narendra Modi’s vision to increase farm income and enhance productivity. This is more than just a financial offering. Rather, it’s a significant step towards a more prosperous agricultural future.

Delegates from MOPNG & DAFW visit CBG Plant set up by EverEnviro in Dhuri, Punjab

Chandigarh, February 22, 2024: EverEnviro Resource Management Pvt Ltd, India’s leading Compressed Biogas (CBG) developer, welcomed Shri Ramesh Krishna, Under Secretary, Ministry of Petroleum and Natural Gas (MOPNG), Shri C V Chimote, Assistant Commissioner, Department of Agriculture and Farmers Welfare (DAFW) alongwith delegates representing Oil & Marketing companies and leading financial institutions to EverEnviro’s Sangrur RNG Pvt Ltd. During the visit, EverEnviro team provided a comprehensive overview of the CBG facility’s operations and showcased the advanced technology deployed in converting paddy straw waste into compressed biogas to the representatives from IOCL, GAIL, Petronet LNG, Union Bank, Punjab & Sindh Bank, Indian bank, Canara bank, Bank of India

This visit was organized as part of GAIL’s comprehensive workshop on compressed bio gas held in Chandigarh this week. The visit witnessed participation from key stakeholders, including government officials, technical experts, industry leaders amongst others. The delegation engaged in discussions with various stakeholders who shared their experiences of the positive impact generated by the biofuel produced at the facility.

EverEnviro’s Sangrur RNG Pvt Ltd is slated to daily produce a staggering approx. 14.8 tonnes per day (TPD) of Compressed Biogas/Bio CNG, capable of utilizing over 40,000 metric tonnes of paddy residue annually. The production of CBG in the facility is expected to reduce stubble burning in 40,000 acres of fields, thus averting emissions of fine particulate matter, and substituting fossil fuel-based emissions for end users.

The plant serves as a source of income for approximately 50-60 Village Level Entrepreneurs (VLEs) who supply paddy straw/bales as biomass for the plants in Sangrur, Punjab. Moreover, it has the capacity to produce over 12,000 tonnes of Fermented Organic Manure (FOM) annually, which will help enrich soil health and promoted regenerative agriculture. EverEnviro is executing additional eight compressed biogas projects across Punjab.

KA Chowdary, Chief Project and Operations Officer, EverEnviro Resource Management said: “We are honoured to welcome esteemed delegates at EverEnviro’s Sangrur RNG Pvt Ltd. This engagement with key stakeholders marks a crucial step in building awareness and collaborations, emphasizing our commitment to converting paddy straw into a valuable resource, thereby mitigating emissions generated by stubble burning. This state-of-the-art facility offers multifaceted impact, providing a sustainable solution to agricultural waste management while bolstering the livelihood of local communities and pushing the rural economy,”

Top of Form

Under the Ministry of Petroleum and Natural Gas (MoPNG), GAIL organized an insightful workshop on the Sustainable Alternative Towards Affordable Transportation (SATAT) scheme, specifically designed for the promotion of the CBG ecosystem. The workshop aimed to apprise stakeholders about the intricacies of the SATAT scheme and facilitate discussions on the broader promotion of CBG. EverEnviro has been playing a pivotal role in leading industry-wide conversation, engaging with officials from MoPNG, the Ministry of New and Renewable Energy (MNRE), and various other esteemed organizations.

Honourable Prime Minister Lays Foundation Stone for Cutting-Edge Common User Facility (CUF) POL Terminal in Jammu

Chandigarh, 22^nd February, 2024:Honourable Prime Minister, Shri Narendra Modi, today, laid the foundation stone of a state-of-the-art Common User Facility (CUF) POL Terminal in the outskirts of Jammu city. The project, led by Bharat Petroleum Corporation Limited (BPCL) and other participating companies, will address critical challenges posed by the space-constrained existing depots of PSU OMCs in the region.

Scheduled for completion by 31st March 2025, the proposed CUF POL Terminal, situated at Pargalta and Kanna Chhargal villages near Bajalta railway station, spans a total land parcel of 115.41 acres. The estimated total capital cost, including land acquisition, for the Jammu CUF POL Terminal is Rs.676 Crore.

This modern facility is designed to have a fully automated depot with a storage capacity of 100,000 KL. It will store a variety of petroleum products, including MS, HSD, SKO, ATF, Ethanol, Biodiesel, and winter-grade HSD. The terminal will be equipped with an administrative block, control room, and sub-station, meeting the latest safety standards and fire-fighting facilities. It will also include TLF Gantries, to efficiently distribute petroleum products to Retail Outlets and consumers in major districts of J&K, Ladakh, Srinagar, Kargil, and Leh will also be built up.

The project is poised to generate substantial direct and indirect employment, contributing to the economic growth of the local community. It is anticipated to generate approximately Five Lakh man-days of employment during the construction period, providing a significant boost to the region.

Post-commissioning, the facility is expected to generate direct employment for 100 individuals.

Additionally, the project is anticipated to create substantial indirect employment opportunities, totaling approximately 1500 persons daily. These roles extend beyond the facility itself, encompassing support services, subcontractors, and ancillary businesses that contribute to the operation and success of the facility.

Beyond employment opportunities, the facility is expected to reduce congestion in Jammu city, minimize road movement (approximately 500 lorries per month), and decrease lead time for supplies to Leh, Kargil, and Srinagar. This will significantly enhance the overall Health, Safety, Security, and Environment (HSSE) quotient, leading to an approximate reduction of 2.4 million kilogram in CO2 emissions annually.

The primary sources of bulk product supply to the proposed CUF POL Terminal will be from BPC (Piyala/Bina via tank wagons), IOC (Panipat through a proposed pipeline extension to Jammu via tank wagons), and HPC (HMEL, Bathinda via tank wagons).

The Jammu CUF POL Terminal will stand as a beacon for progress, combining modernization, employment generation, and environmental stewardship. The completion of this project will mark a milestone in ensuring a secure and efficient supply chain for petroleum products in the strategically vital Union Territories of J&K and Ladakh.

Aditya Birla Group set to disrupt Paint industry with 40% addition to Industry Capacity

Birla Opus targets Rs 10,000 Cr revenue within 3 years

Kumar Mangalam Birla: “Defining moment for the Aditya Birla Group, Birla Opus’ launch embodies the spirit of aspirational India.”

22/02/24 | Chandigarh: Aditya Birla Group Chairman, Mr. Kumar Mangalam Birla, today announced the launch of products and services under its new decorative paints brand, “Birla Opus”, aiming for Rs.10,000 Cr gross revenue within 3 years of full-scale operations. This marks the Aditya Birla Group’s entry into the rapidly expanding Rs. 80,000 Cr Indian decorative paints market, with an unprecedented level of upfront investment of Rs.10,000 Cr. Birla Opus business is being set up by the group flagship company, Grasim Industries Ltd.

Mr. Kumar Mangalam Birla, Chairman, Aditya Birla Group, said, “India today is teeming with dynamism, audacity, and a penchant for disruption. This India finds a reflection in our paints venture, Birla Opus. The Aditya Birla Group’s deep insight into the building materials ecosystem, honed over the years, offers us a unique vantage point. Birla Opus, therefore, is poised to transform the paint industry with a 40% addition to current capacity. No paint company globally has ever launched in one shot— factories, operations, products, and services, at the scale that we are about to undertake. He added,“Birla Opus should be seen as a scale start-up incubated by the Aditya Birla Group. It uniquely combines the agility, energy, and frugality of a start-up with the muscle, reliability, and brand strength of a storied and dynamic conglomerate.”

Birla Opus products will be available in Punjab, Haryana, and Tamil Nadu from mid-March 2024 and across all 1 lakh population towns in India by July 2024. The company aims to expeditiously expand its distribution to over 6,000 towns by the fiscal year end. This will be the fastest & widest pan-India launch by any paint brand.

The Aditya Birla Group Chairman also unveiled the brand logo of ‘Birla Opus’. The name ‘Birla Opus’ embodies the trust that underpins the Aditya Birla brand, with ‘Opus’ signifying beauty personified. The word ‘Opus’ is derived from the Latin phrase“magnum opus”, which represents a great work of art.

“Birla Opus is all set to redefine standards on creativity, scale, transparency, technology, and sustainability. We are confident that the benefits of the competitive advantage built on the interplay of futuristic technology and pioneering chemistry will be passed on to the consumers through lower costs and consistency of superior quality.
Birla Opus promises to simplify the consumer journey making the experience of painting enjoyable and contemporary.’ stated Mr. Himanshu Kapania, Director, Aditya Birla Group.

Birla Opus will offer the widest range in the industry, with 145+ products and 1200+ SKUs across water-based paints, enamel paints, wood finishes, waterproofing and wallpapers. The products offered will be across consumer segments – economy, premium, luxury, designer finishes and institutional clients. In addition, Birla Opus will present the largest range of 2,300+ tintable colour choices including 216 iconic Indian colours.

The brand is also set to delight consumers through its direct painting services, PaintCraft. This one-stop-shop for a comprehensive range of products and services, at launch, is an industry-first.

Mr. Rakshit Hargave, CEO, Birla Opus, said, “On the back of strong in-house R&D, and extensive field validations, Birla Opus is committing to a higher product warranty than the leading players across most of water-based products. Birla Opus is also setting a benchmark by offering first-time warranty on enamels and wood finish products. As a customer-centric organisation, Birla Opus is poised to introduce a unique and pathbreaking customer assurance program shortly. As part of the inaugural offer, consumers will get an additional 10% volumeon water-based products and contractors will get loyalty benefits across most of our products.”

Birla Opus has already enrolled over 300,000 painting contractors and is starting the largest-ever sampling program.

To service the length & breadth of the country, Birla Opus is building the “second largest network” of dealers within the first year, with an aim to create win-win partnerships with dealers. Birla Opus is installing for free, new age compact tinting machines with 40% reduced footprint enabling easier colour adoption. Birla Opus is committed to meet industry standard of 4-hour delivery of its 1200 + SKUs to dealers in Depot towns through the largest network of 150+ depots integrated with the latest warehousing systems.

At the launch event, Aditya Birla Group Chairman, Mr. Kumar Mangalam Birla “invited the entire spectrum of 100,000+ paint dealers pan India to participate in this industry revolution and transform consumer experience”.

Birla Opus has six strategically located, fully automated, integrated, and global scale manufacturing plants with a total commercial capacity of 1,332 MLPA (million litres per annum) –a quantum leap of 40% addition to the current industry capacity. Panipat (Haryana), Ludhiana (Punjab) and Cheyyar (Tamil Nadu) Birla Opus plants were dedicated to the nation today. Chamarajanagar (Karnataka), Mahad (Maharashtra) and Kharagpur (West Bengal) units will commence production over the course of FY25. All 6 manufacturing plants are fully sustainable with zero liquid discharge and equipped with 4^th generation manufacturing technology to manage supply chain processes at lightning speed, zero defects and end-to-end traceability.

The Aditya Birla Group’s entry into the paints market signals its confidence in the sector’s future bolstered by the government’s push for infrastructure development and housing for all. India’s economy is expected to reach 10 trillion USD by 2034, with the paints sector set to surpass the Rs 3,00,000 crore mark by that time. Birla Opus is uniquely positioned to capitalize on this dynamic landscape.

Bajaj Allianz Life and Satin Creditcare Collaborate to Boost Life Insurance Accessibility in Rural Areas Empowered by Coverfox

Chandigarh, February 22, 2024: Bajaj Allianz Life, one of India’s leading private life insurers, and Satin Creditcare Network Limited, a leading Non-Banking Finance Corporation – Micro Finance Institution (NBFC – MFI), announced their strategic partnership today with Coverfox, an insurance broker playing a pivotal role in enabling this partnership. The agreement was signed in Gurgaon, committing to work together to improve financial inclusion in rural India.

Through this strategic partnership, customers of Satin Creditcare can now secure their loans with Bajaj Allianz Life’s tailored insurance plans across its 1,386 branches in the country. It will provide customers with peace of mind and their family’s financial security in case of any unfortunate incident. It will leverage Coverfox’s tech infrastructure for ease and convenience of insurance buying, selling and servicing, digitally.

Speaking about the partnership, Dheeraj Sehgal, Chief Distribution Officer, Institutional, Bajaj Allianz Life, stated, “The collaboration between Bajaj Allianz Life, Satin Creditcare, proficiently supported by Coverfox, is dedicated to providing financial security and enabling customers to pursue their goals with complete ease. Our aim is to assure and empower customers with the essential cover, ensuring that their families’ life goals remain on track in case of any unfortunate event.”

Mr. HP Singh, Chairman cum Managing Director of Satin Creditcare Network Ltd., expressed his pleasure about the collaboration, saying, “We are ecstatic to announce our partnership with Bajaj Allianz Life & Coverfox as this marks the beginning of a transformative journey centred around our customers’ interests at heart. In our ongoing mission to provide holistic financial solutions that empower and extend a shield of protection to our family of over 3 million, we are confident that this alliance will offer comprehensive security, enabling our clients to navigate life’s uncertainties with confidence and resilience. Together, we are poised to redefine industry standards and set new benchmarks in customer-centric innovation”.

Mr. Sanjib Jha , CEO , Coverfox Group of Companies said, “Bajaj Allianz Life, Coverfox & Satin Creditcare’s partnership aims to empower customers in rural and remote areas of the country. It is important to provide them with financial risk coverage with ease of onboarding and interaction facilitated by technology. We are pleased to support the endeavors of these two companies with our tech and be a part of their mission to increase financial inclusion across the country. We believe that this partnership will not only strengthen our individual positions in the market but also foster innovation and growth within our Micro-finance industry. We see tremendous potential in joining forces with Bajaj Allianz Life & Satin Creditcare. Together, we aim to deliver unparalleled value to our customers”.

Indian Punjabi Actress Tania becomes Pakistan Khalistani Terrorist supporter

Sakht Khabar Correspondent,

Amritsar, Punjab , 17 Feb 2024

Indian Punjabi Actress Tania becomes Pakistan Khalistani Terrorist supporter

She becomes a traitor

She posts most Voilent videos of Bharat band and Punjab kissan Farmer protest and misguide millions of fans to support Khalistani Terrorist which are in millions of population in Punjab.

Most Sikh sardars farmers are terrorist of Khalistani Pakistan army living in Punjab India and hate to live with other state residents of India in Punjab

As per source, Tania has charged millions of US Dollars from black money funding from Canada’s popular terrorist group.

She has become next Sonia Mann Actress and has started supporting Terrorism.

These terrorist group bidding with Punjab Sikh farmers are throughing stones on indian police force and indian army and destroying Highway and National infrastructure in India and living with proper amunation.

Such Traitor Actress should be thrown from India to Pakistan.

Godrej & Boyce boosts the energy sector by commissioning Mumbai’s First 400kV GIS Substation

Sakht Khabar Correspondent,

Chandigarh, 15^th February 2024: As cities grow and industries expand, the demand for reliable and sustainable energy is more pressing than ever. Godrej & Boyce, the flagship company of the Godrej Group announced that its business Godrej Electricals & Electronics, is focusing on contributing to India’s growing modern power infrastructure. The business has completed projects ranging from 132kV to 765kV and their current order bankstands at over 1700Cr in the substation segment.

The business commissioned eight substations in FY24, including the prestigious 400kV GIS vertical substation in Mumbai. This project adds a substantial 1500MVA to the city’s energy capacity, addressing the escalating demand for power. By providing reliable, affordable, and sustainable energy infrastructure in metro cities, challenging terrains of North East states & Jammu, and regional hubs like Khavda in Gujarat. Godrej Electricals & Electronics is shaping the future of high-capacity, cutting-edge substation projects while addressing the power challenges of the country.

Raghavendra Mirji, Executive Vice President & Business Head, Godrej Electricals & Electronics said, “With a commitment to reliability and sustainability, our strides in the substation sector signify not just a business success but a vital contribution to India’s energy resilience. As we install Mumbai’s first 400kV GIS Substation, adding 1500MVA capacity for the city, we are not merely building substations; we are laying the foundation for a future where energy is both abundant and green. We envision a landscape where cutting-edge technology meets the growing energy demands, fostering a brighter and more sustainable tomorrow for India.”

Earlier this month, Godrej & Boyce released a statement on the budget echoing the sentiments of the government on focussing on sustainability through capacity enhancements in renewable energy among other measures. Godrej Electricals & Electronics is partnering with private sector players to engage in diverse substation and renewable energy projects across India.

Mirana Toys, Avimee Herbal, Perfora named winners of Amazon’s Propel Startup Accelerator Season 3

· Winners get a cumulative $100K in grant from Amazon

· The season 3 finalists get a cumulative $1M+ in AWS credits, logistics support, account management support and more

· In three seasons, Propel Accelerator has helped 150+ Indian startups launch in global markets

Chandigarh, 15 February, 2024: Amazon India today announced Mirana Toys, Avimee Herbal and Perfora as winners of the Amazon Global Selling Propel Startup Accelerator (Propel Accelerator) Season 3. The winners cumulatively got $100K in grant from Amazon. Mirana Toys, combines digital and physical play through app-controlled augmented reality games and offers a range of innovative smart toys. Avimee Herbal, founded by 85-year-old Radha Krishna Choudhary, aka Nanaji, is a hair care solution brand rooted in Ayurveda, offering effective, century-old remedies for everyday hair concerns. Perfora focuses on elevating everyday oral care with clean ingredients and good design. It is India’s first made-safe certified oral health brand and a member of the “1% for the planet” community.

Propel Accelerator Season 3 was launched in March 2023 in association with VC (venture capital) firms Accel, Amazon Smbhav Venture Fund, DSG Consumer Partners, Fireside Ventures, Peak XV, V3 Ventures as well as revenue-based-financing firms including Klub and Velocity. The third season got an overwhelming response with 1,200+ applications by startups and emerging brands from 140 cities across India. 47 startups were selected as finalistsincluding brands like Giva, Mokobara, Open Secret and others. The winners and all the finalists also received $1 million (cumulative) in AWS Activate credits.

The program included an 8-week accelerator as part of which Amazon leaders from India, VC partners and others engaged with the finalists through focused workshops, 1:1 mentorship on the global demand patterns and insights on building successful exports businesses through e-commerce. Amazon also hosted virtual mentorship sessions focused on peer learning by inviting veteran entrepreneurs to interact with the cohort. For the first time, the program featured a unique bootcamp to help the season 3 finalists launch their products on at least one Amazon marketplace globally. As part of this, they received dedicated 1:1 support from Amazon account management teams, along with guidance on their product category and advertising support.

Finally, the 10 top finalists shortlisted by a multidisciplinary panel got an opportunity to pitch to a distinguished jury including Prayag Mohanty from Fireside Ventures, Shraeyansh Thakur from Peak XV, Preetham N from Amazon Smbhav Venture Fund, Pooja Shirali from DSG Consumer Partners and Abhiram Bhalerao from V3 Ventures. The jury evaluated the pitches on a variety of parameters including business idea and story, product market fit, business metrics in launched markets and global expansion plans. The jury announced Mirana Toys, Avimee Herbal and Perfora as winners of the Propel Accelerator Season 3.

Bhupen Wakankar, Director Global Trade at Amazon India said – “I would like to congratulate all the winners and the finalists from Propel Accelerator Season 3. It’s heartening to see such entrepreneurial spirit, innovation and the ambition of building global brands from startups in different parts of the country. It’s a testament to the rapid adoption of ecommerce exports amongst Indian small businesses and D2C brands. I would also like to thank all our partners for their support in creating a springboard for Indian entrepreneurs to create global brands from India. We will continue to work with businesses of all sizes, helping them take their products to customers across the world and enable $20B in cumulative ecommerce exports from India by 2025.”

The winner of Propel Accelerator Season 3, Devansh Sharma, Co-Founder of Mirana Toys, said – “Mirana Toys was established with the aim to be a global toy brand with its foundation being engineering and technology to deliver innovative toys to kids around the world. Amazon marketplace has been the most important partner in fulfilling our vision in India. The Propel programme guided us to explore the global market and it has been the most wonderful opportunity to take our products global. Amazon propel has helped us in every aspect of selling globally. Over the past few months, we’ve had numerous opportunities to engage with industry leaders, venture capitalists, and peers, gaining invaluable insights into the intricacies of establishing a global business, catering to diverse global customer preferences. Using the above support and guidance we did our pilot of selling on Amazon USA in past 6 months and it has grown successfully, we are now confident to scale our business to multiple new global markets in the coming years.”

What did the finalists say about Propel Accelerator Season 3?

“One of the most memorable experiences of being in Propel Accelerator Season 3 was the peer networking meet up in Delhi where we spent the afternoon with other brand heads selling on the program. It was a tremendous value add to be in the room with peers and the Amazon Global Selling team learning from their experience and insights” – Chef Gauri, Founder, Confect.

Devansh Sharma, Founder, Mirana Toys – “Getting selected to Propel Accelerator has been instrumental in kick starting our global selling journey. We wanted to ensure we got the best logistics support, and Amazon’s SEND program helped us get tailored services per our needs. We started selling globally in Q1’2023 and are seeing encouraging growth in business.”

From Alia Bhatt’s net worth to box office collection of Pathaan—here’s what India asked Alexa last year

37% increase in requests for information about topics such as Bollywood, sports, festivals, and business

Chandigarh, February 15, 2024: Throughout the last year, Alexa became a dependable companion that charmed the customers with its knowledge and clever banter, satisfying their curiosity about the year’s hottest topics, celebrities, sports, and entertaining them along the way. In fact, last year, there was a 37% increase in requests to Alexa from Indian users for information about Bollywood, business, sports, general knowledge, festivals, and much more!

Hence, it comes as no surprise that the most-asked questions to Alexa during this time period included the net worth of celebrities, interest in some of the biggest movies and reality shows of the year, requests for trending music, and of course, movie dialogues—a type of request unique to Indian customers. Interestingly, Alexa users in India also enjoyed posing some unique questions such as, “Alexa, are you single?” or “Alexa, क्या तुम मेरी बहनबनोगी?”. The diverse nature of requests Alexa receives, and has been receiving over the last six years, is a testament to customers’ love for the AI.

Here’s a peek into what users asked Alexa based on aggregated requests made by Indian customers from January 2023 to January 2024.

General Knowledge

Indian users not only exhibited a keen interest in global developments and current affairs, but also in trivia like birthdays, geography and historical events. Here’s what they asked:

1. “Alexa, who is the richest person in the world?”
2. “Alexa, whose birthday it is today?”
3. “Alexa, what happened today in history?”
4. “Alexa, A.I. क्या होता है?”
5. “Alexa, how many countries are there in the world?”
6. “Alexa, who is the first prime minister of India?
7. “Alexa, भारत के प्रधान मंत्री कौन है?”
8. “Alexa, what is Chat GPT?”
9. “Alexa, आसमान में कितने तारे हैं?”
10. “Alexa, how did Matthew Perry die?”

Popular Personalities

Celebrities and sports legends continue to pique the interest of customers. Over the last year, they turned to Alexa to inquire who these people are. Moreover, customers also wanted to know about the ages and net worth of popular figures.

People Alexa users were most curious about

1. “Alexa, who is Alia Bhatt?”

2. “Alexa, who is Steve Jobs?”

3. “Alexa, who is Mohanlal?”

4. “Alexa, who is Pawan Kalyan?”

5. “Alexa, who is Puneeth Rajkumar?”

6. “Alexa, who is Elon Musk?”

7. “Alexa, who is Shreya Ghoshal?”

8. “Alexa, who is Sundar Pichai?”

9. “Alexa, who is Mammootty?”

10. “Alexa, who is Mark Zuckerberg?”

People whose net worth sought popular interest

1. “Alexa, what is the net worth of Shah Rukh Khan?”
2. “Alexa, what is the net worth of Virat Kohli?”
3. “Alexa, what is the net worth of M S Dhoni?”
4. “Alexa, what is the net worth of Cristiano Ronaldo?”
5. “Alexa, what is the net worth of Sachin Tendulkar?”
6. “Alexa, what is the net worth of Amitabh Bachchan?”
7. “Alexa, what is the net worth of Taylor Swift?”
8. “Alexa, what is the net worth of Lionel Messi?”
9. “Alexa, what is the net worth of Alia Bhatt?”
10. “Alexa, what is the net worth of Jeff Bezos?”

People whose ages garnered most requests

1. “Alexa, what is the age of Shah Rukh Khan?”
2. “Alexa, what is the age of Amitabh Bachchan?”
3. “Alexa, what is the age of Salman Khan?”
4. “Alexa, what is the age of Alia Bhatt?”
5. “Alexa, what is the age of Rajnikanth?”
6. “Alexa, what is the age of Kareena Kapoor?
7. “Alexa, what is the age of Anushka Sharma?”
8. “Alexa, what is the age of Virat Kohli?”
9. “Alexa, what is the age of M S Dhoni?”
10. “Alexa, what is the age of Allu Arjun?”

Recipes
Alexa continued to be a trusted sous-chef to customers. From basics like chai and cold coffee to delicacies like biryani and butter chicken, here are popular dishes and beverages customers sought recipes for:

1. “Alexa, चाय कैसे बनाते है?”
2. “Alexa, Maggi कैसे बनाते है?”
3. “Alexa, what is the recipe of butter chicken?”
4. “Alexa, how to make palak paneer?”
5. “Alexa, what is the recipe of biryani?”
6. “Alexa, how to make pizza?”
7. “Alexa, how to make cold coffee?”
8. “Alexa, how to make Potlee biryani?”
9. “Alexa, what is the recipe of कढ़ाई chicken?”
10. “Alexa, how to make chocolate?”

Entertainment
Indian users are ever-curious about the world of film and TV. Reality shows, movie dialogues, box office collections, and the answer to “who is the king of Bollywood?”—here’s a look at questions most popularly asked from the world of entertainment:

1. “Alexa, who are there in Bigg Boss?”
2. “Alexa, tell me a dialogue from Pushpa”
3. “Alexa, Pathaan का dialogue सुनाओ”
4. “Alexa, मंजुलिका की कहानी सुनाओ”
5. “Alexa, बाबूराव का dialogue सुनाओ”
6. “Alexa, who won Khatron ke Khiladi 13?”
7. “Alexa, Tiger 3 ने कितना कमाया?”
8. “Alexa, जवान की कहानी बताओ”
9. “Alexa, who is the king of Bollywood?”
10. “Alexa, what is the box office collection of Pathaan?”

Music
Where there’s music, there’s Alexa! There’s no doubting how Alexa has become a trusted DJ to many Indian users across the country. Here are the songs which were most requested in the last year:

Popular Songs (Overall)

1. Shree Hanuman Chalisa
2. Baby Shark
3. Bones
4. Jhoome Jo Pathaan
5. Calm Down
6. Maan Meri Jaan
7. Lakdi Ki Kathi
8. Vishnu Sahasranamam
9. Believer
10. Har Har Shambhu Shiv Mahadeva

Popular Regional Songs

1. Naatu Naatu [Telugu]
2. Khalasi | Coke Studio Bharat [Gujarati]
3. Kaavaalaa [Tamil]
4. Ranjithame [Tamil]
5. Tum Tum [Tamil]
6. Saami Saami [Telugu]
7. Oo Antava Oo Oo Antava [Telugu]
8. Srivalli [Telugu]
9. Naa Ready [Tamil]
10. Buttabomma [Telugu]

Alexa’s personality

Customers continued to foster a unique connection with Alexa making it their conversational companion. Engaging with its unique personality, they posed intriguing questions that delved into Alexa’s hypothetical personal life. Here’s what they wanted to know about Alexa:

1. “Alexa, who are your parents?”
2. “Alexa, are you single?”
3. “Alexa, क्या तुम dance कर सकती हो?”
4. “Alexa, do you know my girlfriend’s name?”
5. “Alexa, आप को चाय बनानी आती है?”
6. “Alexa, क्या तुम मेरी बहन बनोगी?”
7. “Alexa, do you go to school?”
8. “Alexa, क्या तुम मेरे साथ घूमने चलोगी?”
9. “Alexa, are you scared of ghosts?”
10. “Alexa, तुम्हारी शादी कब होगी?’

Sports

Alexa became the go-to source for sports enthusiasts seeking up-to-the-minute details on match scores, player updates, and the pulse of major sporting events. Here are popular questions to Alexa about sports:

1. “Alexa, cricket score क्या है?”
2. “Alexa, who is the best football player?”
3. “Alexa, India का अगला match कब है?”
4. “Alexa, who won the toss?”
5. “Alexa, who will win the match?”
6. “Alexa, who will win the World Cup?”
7. “Alexa, whose match is today?”
8. “Alexa, give me the India vs Australia score?”
9. “Alexa, आज का cricket match कौन जीतेगा?”
10. “Alexa, best cricket player कौन है?”

From unravelling the mysteries of celebrities’ lives to providing updates on global events, Alexa has solidified its position as the go-to companion for Indian customers. Its ability to seamlessly blend knowledge and humour reflects its ever-evolving role in their lives, offering more than just answers.

If you’ve got a question on your mind, #JustAsk Alexa.

Sony India introduces new car AV receiver XAV-AX8500

The XAV-AX8500 provides customisable and accessible features for the optimal viewing and enhanced audio performance.

XAV-AX8500

1. High-definition capacitive 10.1-inch touchscreen with gapless anti-glare display

2. Wireless Smartphone Conversion with Apple CarPlay and Android Auto

3. HDMI connectivity in XAV-AX8500 enables comfortable viewing experience

4. Easily adjustable Tilt & Swivel mechanism for a customizable viewing angle for every journey

5. Upgrade your audio experience with XAV-AX8500’s unparalleled sound customization capabilities

6. With XAV-AX8500 enjoy LDAC for exceptional sound quality experience

7. Environment in mind

Chandigarh 15^th February 2024: Sony India today announced a new addition to its line of car AV receivers, theXAV-AX8500. The XAV-AX8500 offers a customisable experience to fit user’s personal visual and audio experience, while providing industry leading quality. This new model includes a large HD screen with a unique tilt and swivel mechanism, along with various customisation features for enhanced visual and audio performance.

1. High-definition capacitive 10.1-inch touchscreen with gapless anti-glare display

With a 10.1 inch high-definition LCD panel and optically gapless design, it boasts the best-in-class picture quality, while assuring safer and easier operation than ever. The LCD is bonded directly to the protective glass touch layer with a transparent adhesive which realises an extremely precise touch experience. The 1280 x 720 HD touchscreen offers an enhanced user interface for safety and ease of use. It features a clean design with customisable icon positioning and wallpaper to suit your vehicle and style. The internal anti-glare filter hugely improves touchscreen visibility by reducing sunlight reflections, ensuring easier and safer driving. HDMI connectivity allows for hooking up an external audio and visual source device, for viewing while parked.^[i]

2. Wireless Smartphone Conversion with Apple CarPlay and Android Auto

The XAV-AX8500 boasts Wireless Smartphone Conversion, revolutionizing in-car connectivity. Wi-Fi^[ii]connection from the user’s smartphone, together with the supplied GPS antenna, provides wireless connection to Apple CarPlay^®[iii], as well as Android Auto™^[iv] compatibility. This innovative feature enhances convenience and safety by eliminating the need for physical connections, ensuring a hassle-free and enjoyable driving experience. Apple CarPlay and Android Auto revolutionize in-car connectivity, seamlessly integrating smartphones with car audio systems. The XAV-AX8500, Sony’s advanced car AV receiver, wirelessly supports both platforms, enabling hands-free calling, music streaming, navigation, and more. Drivers experience enhanced safety and convenience with voice commands and intuitive controls, while the 10.1-inch HD touchscreen ensures a visually immersive and user-friendly interface.

3.

HDMI connectivity in XAV-AX8500 enables comfortable viewing experience

HDMI connectivity allows you to hook up an external audio and visual source device or a compatible smartphone, so you can view your favourite content when your car is parked.

4. Easily adjustable Tilt & Swivel mechanism for a customizable viewing angle for every journey

The newly designed tilt and swivel mechanism let the driver manually adjust the oversized display’s viewing angles. Its screw-less structure offers a range of ±15 degrees, both horizontally and vertically with no tools required. This not only allows for altering the angle to the preferred seating position, but also avoiding things such as direct sunlight reflection, or even for sharing the navigation screen with your passengers.

5.

Upgrade your audio experience with the XAV-AX8500’s unparalleled sound customizationcapabilities

The XAV-AX8500 excels in sound customization, featuring a built-in DSP that provides precise processing and time alignment for each of its five addressable channels. With a 14-band EQ, users can fine-tune the audio to match their music preferences. This advanced system ensures exceptional sound quality, complemented by LDAC technology for high-resolution wireless audio streaming and a high-voltage pre-out (5V) for clearer sound with less distortion when connected to a power amplifier. In general, head units deliver 2-volt audio signal, meanwhile Sony’s head unit with high voltage pre-out gives 5-volt signal, which realises clearer sound with less distortion when the head unit is used connecting to power amplifier.

6. With XAV-AX8500 enjoy LDAC for exceptional sound quality experience

The XAV-AX8500 boasts LDAC technology for unparalleled sound quality. With LDAC, users can enjoy Bluetooth wireless audio at 96 kHz/24-bit sampling, delivering bitrates up to three times higher than conventional Bluetooth. This advanced audio codec ensures exceptional clarity and fidelity, providing an immersive and high-quality listening experience in the car.

7. Environment in mind

Sony’s products are not only designed to be stylish but also with the environment in mind. For the individual packaging of the XAV-AX8500, 90% of the cushions are made of paper materials, and compared to the prior model, printed information has been carefully considered for simplicity and length to reduce printer ink usage by approximately 80%, reflecting Sony’s commitment to reducing environmental impact.

Additional Features

· Quick Wake Up: With Sony’s Quick Wake Up feature, drivers are ready to go right after turning on the ignition.

· 3-camera trigger inputs: In addition to the regular rear-view camera connectivity, by utilizing the supplied trigger wires, drivers can see the images of up to three connected cameras with each camera image switched on and off, or from one to another automatically by detecting the vehicle’s turn signals or sensing compatible signals such as that from a connected front camera.

· USB Type-C^® Compatible: USB Type-C^®(Hi-speed) compatible reversible connection interface ensures safe and easy plug in, while it can carry 5V 3.0A maximum current for updated smartphone connectivity.[v]

· Gold-plated 3-preout Terminals for Your Future System: The 3-pre out connectivity allows customers to build a full acoustic system, a mono amplifier and 4-channel amplifier.

· Simple Button Controls with Improved Ergonomic Design: The new button design features large keys to seamlessly fit with the sleek display.

· Customisable Wallpaper: Allows changing its wallpaper to the preset colour choices or user’s favourite JPEG image saved in a USB device.

· Single-DIN chassis for flexible installation: The main unit is packed in a single-DIN chassis for flexible installation in both single and double-DIN dashboards, while still leaving plenty of room for cables and harnesses when installed in double-DIN vehicles.

Pricing and Availability

The Sony XAV-AX8500, will be available at select premium car dealers across India from 20^th February 2024 onwards.

Model		Best Buy (in INR)		Availability Date
XAV-AX8500		99,990/-		20th February 2024 onwards

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[i] HDMI cable not supplied. The terms HDMI, HDMI High-Definition Multimedia Interface, and the HDMI Logo are trademarks or registered trademarks of HDMI Licensing Administrator, Inc.

[ii] Wi-fi connection available for Apple CarPlay and Android Auto only. Network services, content, and operating system and software subject to terms and conditions and may be changed, interrupted, or discontinued at any time and may require fees, registration, and credit card information.

[iii] Apple CarPlay and iPhone are trademarks of Apple Inc, registered in the U.S. and other countries and regions. Learn more at www.apple.com/ios/carplay.

[iv] Download the Android Auto app on Google Play. Wireless use of Android Auto requires a smartphone with Android 11 or higher and compatible active data plan. Check https://g.co/androidauto/requirements/ for compatibility. To use Android Auto on car audio via USB, a compatible Android phone and compatible active data plan required. Some features and devices may not be available in all countries or regions. Subject to availability. Some features vary by device manufacturers. Google, Android and Android Auto are trademarks of Google LLC.

[v] A Type-C® extension’ cable supplied. No regular Type-C® cable included.

Germany Overtakes Canada as Premier Study Abroad Destination in 2024’: upGrad’s Study Abroad Report

‘

Chandigarh, 14^th February: One of Asia’s largest integrated learning, skilling, and workforce development majors, upGrad has unveiled its annual Study Abroad Trends Report 3.0 offering invasive intel into the evolving landscape of international education preferences in India.

With insights captured and analyzed from over 25,000 aspirants across Tier 1/ Metros (42.8%), Tier 2 and Tier 3 (57.2%) cities, the report is designed under its upGrad Abroad arm and outlines exhaustive and interesting observations that are becoming mainstream in India. Canada witnessed a considerable decline in popularity with only 9.3% of total respondents picking it up as a dream destination.

Contrary to expectations, EU countries (48.8%) have been witnessing wider demand followed by the USA (27.6%) and the UK (9.5%). Demand for the UK has fallen by 11.34% since the previous survey which could be attributed to the UK’s withdrawal of the dependent visa policy. Within the EU, destinations like Germany (32.6%), Ireland (3.9%), France (3.3%), and other European nations (9%) are gaining popularity amongst Indian students in 2024, surpassing Canada. This shift also highlights a change in the preferences of the ever-growing aspirations of Indian students, who are now looking at Europe as a hotbed for affordable and high-quality education whilst leveraging on its lucrative industrial prowess.

Other key findings of the report include:

● The majority of study abroad aspirants have an engineering background, followed by commerce degree holders. Among our respondents, the majority were BTech graduates (44%), followed by BCom graduates (19%), BSc graduates (15%), and BA graduates (10%)

● In terms of work experience, 44% of respondents reported as fresh graduates, 23% with 0-2 years of experience, 19% with 2-6 years of experience, and 14% with more than 6 years of work experience.

● State Board students led in Study Abroad Aspiration with an overwhelming 56% of respondents from state boards, while only 32% were from CBSE and the remaining 12% were from ISC or IB.

● ‘Better Jobs’ emerged as the top motivator to study abroad followed by ‘Quality Education’ and ‘Permanent Residency.’ Nearly 45.7% of respondents hold the view that studying abroad enhances their employability, exposes them to global job markets, and provides opportunities for professional growth and development.

● Management degrees are the most sought-after programs, picked by 55.6% of respondents as learners aim to bolster their leadership capabilities and aim for the C-suite. 28.7% express interest in Computer Science and IT reflecting a surge in demand for cutting-edge technology. Traditional Engineering and Medical Science degrees followed.

● 41.1% of the aspirants reported to be from middle-class families with an overseas education budget ranging from 16 to 25 lakhs. This has also added to the popularity of affordable destinations and blended learning. The second-largest group of 40.4% were those with a budget between 26-50 lakh.

● 66.5% of the respondents preferred to seek education loans to meet the study abroad budget requirements, while the remaining 33.5% said they had access to self-funding.

Commenting on the recent report and while also indicating the market sentiments, Ankur Nyati – President of Study Abroad said, “From being a metro product to becoming a mass phenomenon, the demand for overseas education is witnessing wider acceptance in India. Fueled by economic proliferation and unprecedented blended learning models, this is an opportune time for our nation to become the largest talent economy and mobilise a hyper-skilled workforce for the global jobs of tomorrow. In 2023 alone, over 4000 upGrad learners flew out of India to complete their programs at overseas campuses, and the graph is poised for stronger growth in the next 12 months. We are actively exploring expansion across geographies, and France has been our latest move in extending quality international education across several triple crown accredited schools, as we make them more accessible and flexible for our talent across the lengths and breadths of the country. This report is certainly a reflection of India’s progress and adaptability.”

TEDDY TALES AND ROMANTIC DELIGHTS AWAIT AT CP67 MALL THIS VALENTINE’S DAY

Embrace Enchantment with Adorable Decorations, Culinary Surprises, and Instagram-Worthy Moments

Mohali, February 11, 2024: This Valentine’s Day, CP67 Mall in Mohali is set to become the heart of excitement and romance with the launch of its Teddy Tales campaign, transforming the mall into a picturesque narrative of affection and connection. At the forefront of this transformation is Tricity’s largest teddy bear, poised to become the most Instagram-worthy and sought-after backdrop for couples’ photographs this Valentine’s Day. CP67 is not just a destination but a vibrant canvas of love, adorned with charming teddy bears and offering a multitude of romantic festivities. As the newest epicenter for shopping and entertainment in Tricity, CP67 invites everyone to experience a celebration that promises to make this Valentine’s Day unforgettable.

Adorning the façade of CP67 are adorable teddies, ready to steal hearts and trend on social media. Visitors are encouraged to capture these lovable moments and share the love online, making every snapshot a token of the joyous atmosphere.

From February 8th to March 8th, 2024, the Teddy Tales campaign invites visitors to celebrate love, offering the chance to win a giant teddy bear and marking the period as the month of love. “We are thrilled to provide our visitors with unique opportunities to celebrate love in its most joyous form during this special time,” said Mr. Umang Jindal, CEO of Homeland Group, CP67 Mall in Mohali – a project by Unity Homeland. Patrons are encouraged to follow CP67’s official Instagram page for daily announcements, including the reveal of the highest shopper of the day for the previous day, adding an exciting edge to the shopping experience.

“This Valentine’s season, we’re excited to offer a sanctuary of love at CP67. Our Teddy Tales campaign, complemented by our diverse F&B offerings and exciting brand offers, aims to capture hearts and tantalize taste buds, making every corner of the mall a celebration of love and joy,” adds Mr. Umang Jindal.

Explore enticing Valentine’s Day offers across various retail outlets at CP67, where every visit is an opportunity to discover something new and exciting. The celebration extends beyond decorations to culinary delights. The F&B outlets at CP67 are poised to surprise patrons with delectable offerings. With options to suit every taste and palate, CP67 enhances the dining experience for couples and families alike, establishing itself as the quintessential destination for a memorable day of love.

Discover the Love Dome at the food court of CP67. This splendid installation, symbolizing the enduring essence of love, offers the ideal setting for couples to showcase their bond and create lasting memories. The Love Dome stands as a majestic testament to love, offering a space where affection is celebrated under its loving and grand embrace. It provides a unique photo spot designed for couples, friends, and families alike, allowing all to profess their love for each other and frame it in a picture with the beautiful Love Dome in the backdrop adding grandeur.

Located in the vibrant heart of Mohali, CP67 Mall stands as a beacon of shopping, dining, and entertainment excellence. With its blend of retail outlets, culinary delights, and entertainment options, CP67 offers more than a mall—it’s a destination where love and joy are always celebrated. This Valentine’s Day, let CP67 be the backdrop to your love story, creating memories that will endure for a lifetime.

PRESS RELEASE

इस वैलेंटाइन डेपर टेडी टेल्ज़और रोमांटिकआनंद इंतजारकर रहा है सीपी67 मॉल में

मोहाली, 11 फरवरी, 2024: इस वैलेंटाइन डे पर, मोहाली मेंसीपी67 मॉल अपने टेडी टेल्स अभियान के लॉन्च के साथ उत्साहऔर रोमांस का केंद्र बनने के लिए तैयार है, जो मॉल को स्नेह औरकनेक्शन की एक सुरम्य कहानी में बदल देगा। इस परिवर्तन में सबसेआगे है ट्राइसिटी का सबसे बड़ा टेडी बियर, जो इस वैलेंटाइन डे परजोड़ों की तस्वीरों के लिए सबसे इंस्टाग्राम–योग्य और मांग वालाबैकड्रॉप बनने के लिए तैयार है। सीपी67 केवल एक गंतव्य नहीं है,बल्कि प्यार का एक जीवंत कैनवास है, जो आकर्षक टेडी बियर सेसुसज्जित है और कई रोमांटिक उत्सव पेश करता है। ट्राइसिटी मेंखरीदारी और मनोरंजन के सबसे नए केंद्र के रूप में, सीपी67 हरकिसी को एक ऐसे उत्सव का अनुभव करने के लिए आमंत्रित करता हैजो इस वेलेंटाइन डे को अविस्मरणीय बनाने का वादा करता है।

सीपी67 के अग्रभाग को सजाते हुए मनमोहक टेडीज़ हैं, जो दिलचुराने और सोशल मीडिया पर ट्रेंड करने के लिए तैयार हैं। आगंतुकोंको इन प्यारे पलों को कैद करने और प्यार को ऑनलाइन साझा करनेके लिए प्रोत्साहित किया जाता है, जिससे हर स्नैपशॉट खुशी के माहौलका प्रतीक बन जाता है।

8 फरवरी से 8 मार्च, 2024 तक, टेडी टेल्स अभियान आगंतुकों कोप्यार का जश्न मनाने के लिए आमंत्रित करता है, एक विशाल टेडी बियरजीतने का मौका देता है और इस अवधि को प्यार के महीने के रूप मेंचिह्नित करता है। एकता होमलैंड की एक परियोजना – मोहाली मेंसीपी67 मॉल, होमलैंड ग्रुप के सीईओ श्री उमंग जिंदल ने कहा, “हमअपने आगंतुकों को इस विशेष समय के दौरान प्यार को सबसे खुशी केरूप में मनाने के अनूठे अवसर प्रदान करने के लिए रोमांचित हैं।“संरक्षकों को दैनिक घोषणाओं के लिए सीपी67 के आधिकारिकइंस्टाग्राम पेज का अनुसरण करने के लिए प्रोत्साहित किया जाता है,जिसमें पिछले दिन के सबसे अधिक खरीदार का खुलासा भी शामिलहै, जो खरीदारी के अनुभव को रोमांचक बनाता है।

“इस वैलेंटाइन सीज़न में, हम सीपी67 में प्यार का अभयारण्य पेशकरने के लिए उत्साहित हैं। हमारे टेडी टेल्स अभियान, हमारे विविधF&B पेशकशों और रोमांचक ब्रांड ऑफ़र से पूरित, का उद्देश्य दिलोंपर कब्जा करना और स्वाद कलियों को मंत्रमुग्ध करना है, जिससे मॉलका हर कोना एक शानदार हो जाए। प्रेम और आनंद का उत्सव,” श्रीउमंग जिंदल कहते हैं।

सीपी67 पर विभिन्न खुदरा दुकानों पर आकर्षक वेलेंटाइन डे ऑफरदेखें, जहां प्रत्येक यात्रा कुछ नया और रोमांचक खोजने का अवसर है।यह उत्सव सजावट से परे पाक आनंद तक फैला हुआ है। सीपी67 परF&B आउटलेट ग्राहकों को स्वादिष्ट पेशकशों से आश्चर्यचकित करने केलिए तैयार हैं। हर स्वाद और तालु के अनुरूप विकल्पों के साथ,सीपी67 जोड़ों और परिवारों के लिए भोजन के अनुभव को समानरूप से बढ़ाता है, और खुद को प्यार के एक यादगार दिन के लिएसर्वोत्कृष्ट गंतव्य के रूप में स्थापित करता है।

सीपी67 के फूड कोर्ट में लव डोम की खोज करें। प्यार के स्थायी सारका प्रतीक यह शानदार इंस्टॉलेशन, जोड़ों को अपने बंधन को प्रदर्शितकरने और स्थायी यादें बनाने के लिए आदर्श सेटिंग प्रदान करता है।लव डोम प्यार के लिए एक राजसी वसीयतनामा के रूप में खड़ा है,एक ऐसा स्थान प्रदान करता है जहां स्नेह को उसके प्रेमपूर्ण और भव्यआलिंगन के तहत मनाया जाता है। यह जोड़ों, दोस्तों और परिवारों केलिए डिज़ाइन किया गया एक अनूठा फोटो स्पॉट प्रदान करता है, जोसभी को एक–दूसरे के लिए अपने प्यार का इज़हार करने और पृष्ठभूमिमें सुंदर लव डोम के साथ एक तस्वीर में फ्रेम करने की अनुमति देता है,जो भव्यता जोड़ता है।

मोहाली के जीवंत हृदय में स्थित, सीपी67 मॉल खरीदारी, भोजन औरमनोरंजन उत्कृष्टता का प्रतीक है। खुदरा दुकानों, पाक व्यंजनों औरमनोरंजन विकल्पों के मिश्रण के साथ, सीपी67 एक मॉल से कहींअधिक प्रदान करता है – यह एक ऐसा गंतव्य है जहां हमेशा प्यार औरखुशी का जश्न मनाया जाता है। इस वैलेंटाइन डे, सीपी67 को अपनीप्रेम कहानी की पृष्ठभूमि बनाएं, ऐसी यादें बनाएं जो जीवन भर यादरहेंगी।

TEDDY TALES AND ROMANTIC DELIGHTS AWAIT AT CP67 MALL THIS VALENTINE’S DAY

Embrace Enchantment with Adorable Decorations, Culinary Surprises, and Instagram-Worthy Moments

Mohali, February 11, 2024: This Valentine’s Day, CP67 Mall in Mohali is set to become the heart of excitement and romance with the launch of its Teddy Tales campaign, transforming the mall into a picturesque narrative of affection and connection. At the forefront of this transformation is Tricity’s largest teddy bear, poised to become the most Instagram-worthy and sought-after backdrop for couples’ photographs this Valentine’s Day. CP67 is not just a destination but a vibrant canvas of love, adorned with charming teddy bears and offering a multitude of romantic festivities. As the newest epicenter for shopping and entertainment in Tricity, CP67 invites everyone to experience a celebration that promises to make this Valentine’s Day unforgettable.

Adorning the façade of CP67 are adorable teddies, ready to steal hearts and trend on social media. Visitors are encouraged to capture these lovable moments and share the love online, making every snapshot a token of the joyous atmosphere.

From February 8th to March 8th, 2024, the Teddy Tales campaign invites visitors to celebrate love, offering the chance to win a giant teddy bear and marking the period as the month of love. “We are thrilled to provide our visitors with unique opportunities to celebrate love in its most joyous form during this special time,” said Mr. Umang Jindal, CEO of Homeland Group, CP67 Mall in Mohali – a project by Unity Homeland. Patrons are encouraged to follow CP67’s official Instagram page for daily announcements, including the reveal of the highest shopper of the day for the previous day, adding an exciting edge to the shopping experience.

“This Valentine’s season, we’re excited to offer a sanctuary of love at CP67. Our Teddy Tales campaign, complemented by our diverse F&B offerings and exciting brand offers, aims to capture hearts and tantalize taste buds, making every corner of the mall a celebration of love and joy,” adds Mr. Umang Jindal.

Explore enticing Valentine’s Day offers across various retail outlets at CP67, where every visit is an opportunity to discover something new and exciting. The celebration extends beyond decorations to culinary delights. The F&B outlets at CP67 are poised to surprise patrons with delectable offerings. With options to suit every taste and palate, CP67 enhances the dining experience for couples and families alike, establishing itself as the quintessential destination for a memorable day of love.

Discover the Love Dome at the food court of CP67. This splendid installation, symbolizing the enduring essence of love, offers the ideal setting for couples to showcase their bond and create lasting memories. The Love Dome stands as a majestic testament to love, offering a space where affection is celebrated under its loving and grand embrace. It provides a unique photo spot designed for couples, friends, and families alike, allowing all to profess their love for each other and frame it in a picture with the beautiful Love Dome in the backdrop adding grandeur.

Located in the vibrant heart of Mohali, CP67 Mall stands as a beacon of shopping, dining, and entertainment excellence. With its blend of retail outlets, culinary delights, and entertainment options, CP67 offers more than a mall—it’s a destination where love and joy are always celebrated. This Valentine’s Day, let CP67 be the backdrop to your love story, creating memories that will endure for a lifetime.

Saluting ISRO’s outstanding accomplishments, Bajaj Allianz Life Insurance sets yet another GUINNESS WORLD RECORDS™ title with its unique fitness initiative – Plankathon

· Thousands pay tribute to the Indian Space Research Organisation (ISRO) by creating the Largest Online Video Album of holding the abdominal plank

· Team ISRO and Taapsee Pannu, popular actress from Indian cinema, led the fourth edition of Plankathon that saw a new GUINNESS WORLD RECORDS title being set with #PlankForAces

Chandigarh, February 11, 2024: Bajaj Allianz Life, one of India’s leading private life insurers, today, organized the fourth edition of #Plankathon in Bengaluru’s Sri Kanteerava Outdoor Stadium to celebrate the Indian Space Research Organization’s (ISRO) remarkable achievements with Chandrayaan and the Solar Mission, Aditya L1. The on-ground Plankathon event was a culmination of the Company’s hugely popular campaign #PlankForAces that invited Indians to come together to thank the brilliant scientists at ISRO, by uploading their video of holding the abdominal plank.

The Plankathon event in Bengaluru also brought in a team from ISRO scientists led by Mr. N Sudheer Kumar, Director, Capacity Building & Public Outreach, Indian Space Research Organisation HQ. Ms. Taapsee Pannu, one of the most dynamic female actors of the Indian cinema, who has several popular Hindi movies under her belt including Mission Mangal and most recently Dunki championed the entire Plankathon event on ground. Mr. Tarun Chugh, MD & CEO, Bajaj Allianz Life Insurance and Mr. Chandramohan Mehra, Chief Marketing Officer, Bajaj Allianz Life Insurance, were also present along with Ms. Pannu.Guinness World Records adjudicatordeclared Bajaj Allianz Life Insurance as a new GUINNESS WORLD RECORDS title holder for largest online video album of people holding the abdominal plank position. #PlankforAces saw 5,194 videos being uploaded by people from all segments.

Addressing those present at Bajaj Allianz Life Insurance’s Plankathon 2024, Mr. N Sudheer Kumar, Director, Capacity Building & Public Outreach, Indian Space Research Organisation HQ, said, “This is indeed an extraordinary event that showcases the collective Indian spirit. With the initiative like #PlankForAces, Bajaj Allianz Life has brought together several thousands by igniting their passion for their country, as well as their motivation to stay fit and healthy. We appreciate and thank everyone who have participated for their efforts. Your wishes will further fuel our endeavor to make India proud, as we set our focus on the new frontiers within space research.”

Commenting on the success of #PlankForAces and setting a new world record for the Company, Mr. Chandramohan Mehra, Chief Marketing Officer, Bajaj Allianz Life Insurance, said, “Bajaj Allianz Life Plankathon has evolved to be more than India’s flagship fitness initiative, that captures the sentiment of India. We are thankful to tens of thousands of participants who planked offline and online to express their admiration towards ISRO’s outstanding accomplishments that makes us all immensely proud. Anything less than the world-record breaking feat would have been inadequate to the applause ISRO deserves.”

Ms. Taapsee Pannu, India’s leading cinema actor, and the lead female actor from Bollywood’s Mission Mangal commented, “The #PlankForAces movement was especially close to me and was equally inspirational as it was such a unique campaign on fitness that brought so many people together, as it was an opportunity to thank our scientists from ISRO! I congratulate Bajaj Allianz Life Insurance on their fourth edition of Plankathon and for their newGUINNESS WORLD RECORDS title I hope everyone who planked today, or uploaded their videos for #PlankForAces, continue their health and fitness movement and many more join as well for us to be a healthier and more vibrant community.”

Taapsee Pannu led the on-ground event of #PlankForAces of Bajaj Allianz Life Insurance not only because of her immediate association with the popular Indian movie Mission Mangal, but also for the fervor and enthusiasm that the actor brings to all her roles. She has played the lead in several extraordinary movies across genres that either have a flavour of strong message for the society, being independent, fitness or of sports. These attributes made her the prime choice to lead the fourth edition of Bajaj Allianz Life Insurance’s flagship event Plankathon, which was designed to promote India’s uniqueness as well as health and fitness amongst the citizens.

Plankathon by Bajaj Allianz Life Insurance

Bajaj Allianz Life Insurance, one of India’s leading private life insurance companies, commenced its annual Plankathon movement in 2018 to promote health and fitness amongst the citizens of the country, where it brings together thousands to hold the simple abdominal plank. The abdominal plank is considered one of the easiest exercises that helps strengthens an individual’s posture and core. Today, Bajaj Allianz Life Insurance celebrated the fourth edition of its much-anticipated Plankathon with the culmination of #PlankForAces.

The Bajaj Allianz Life Plankathon goes beyond individual health and fitness benefits to contribute to larger societal causes since 2018:

· The first edition, #36SecPlankChallenge, was linked to curing heart disorders amongst economically disadvantaged kids in collaboration with Hrudaya Foundation Guinness World Records with 2,353 people successfully holding the plank position was secured.

· The second edition, #PlankForIndia, supported the young Indian Olympians in association with OGQ and a new world record was set with 2,471 people simultaneously holding abdominal plank position for 60 seconds in Mumbai.

· The third edition #PlankToThank aimed to express gratitude towards the Indian Armed Forces and mark India’s 75^th Independence Day in style and provided for livelihood for retired jawans. The Company broke its own record with 4,454 people simultaneously holding abdominal plank position for 60 seconds in New Delhi.